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The talks are never very enlightening. They exist to give the speakers PR and āair timeā and are often nothing more than industry-congratulatory pep rally speeches advertising the speaker as a global-leading team player⦠even though the creative and strategy sides of the industry are rapidly falling apart at the seams.
Thank you. I was hopeful because of the WARC Partnership x tie in that there would be more educational stuff or great creative talks. Thanks again
Extending this request to any good reports that have featured?
Thank you!
The Grace kite / Tom roach / McDonaldās talk on overcoming media fragmentation was hugely popular
if thereās any content that you can share (even the award entry one-pagers), it would be hugely appreciated!