What are the steps to becoming a marketing manager on the client side?

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From an agency: Get a few years account management experience, then be prepared to start as an associate brand manager (or similar title that will feel like a step down, but isn’t, their hierarchy is just less inflated than ours

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Usually some sort of an advanced degree I thought

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Same. Every job posting I saw said MBA preferred 😳

Currently at client side. Being in account, media or on the digital side is the best agency-equivalent. Become more omni-channel, and you’ll be a little less creative depending on where you are agency right now and more into analytics.

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Step 1. Start using fancy words when you speak
Step 2. Be a manager

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Most used or favorite Shortcut? Ctrl + Z doesn’t count

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likeuplifting

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When my boss asks me to send him a recap of what I’ll be working on next week but things are slow because all my campaigns are paused due to the upcoming Civil War.

Post Photo
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🙋🏻‍♂️

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