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Good ad! Awesome way to poke out how ridiculous comment sections have gotten. Longer form ads can exist, just need to make sure it is an idea that has people wanting to watch for that time. We have a mix of focus on both longer and shorter formats, depends a lot on the platform too.

Long form is a hit or miss! I would still consider the second leg of ideas we roll out for any pitch deck we have because it still is hard to measure its success..

Long format ads only work if the brand is willing to play ball. If it’s heavily branded or too product heavy too early, it will turn folks off. The reason this is good is not just because the premise is entertaining but because they brought in the “ad” part at the right time. Cadence.

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