The Industry seems pretty bleek. Film + TV production down 40% (at least). Agencies furloughing and mandatory pay cuts. What's next?

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And bleek is an understatement

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Who is furloughing

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Boom and bust, good and bad, consolidation and expansion, best of times, worst of times, same as ever was but, like every cycle, always feels like the worst. Tell you what’s really got the irony gods laughing their asses off: this year ad industry employment finally, finally, as in 23 years and change finally, managed to recover to its high water mark. Which was set in March of 2001, the month before the dotcom high crashed and burned.

It’s a lot like the general economy which is a lot like the CK Louis routine: everything’s amazing, nobody’s happy.

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Never quite understood the concept of furloughing. How does that work? It was a thing back when Covid hit but beyond that what is it?

I don't really want to say who's furloughing at the moment. And furloughing means you're unpaid but you don't lose your job or your benefits and allegedly will be brought back on but of course also means you should be looking for another job...

some gallows humor, if I may

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