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Fun post!

I like this. Especially this:

Point 1
Customers freak out when you threaten to take your product away.

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The 3 ‘I’s of growing demand gen (especially for small teams)


👉Iteration
👉Iteration
👉Iteration

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👉 identify what is working. What tactics are driving the most pipeline and revenue?

Hint: Look at all of your deals (open and closed) and see what makes them move and turn into pipeline.

👉 optimize the process. What parts of this tac

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