Hi folks, I am working with a few friends on a fintech idea. I opted to build the marketing roadmapping strategy for the soft launch/prototype phase as I want to learn about the field. Any guidance where should I start? Any guidance, books, topics will be helpful 😊

📚RESOURCE THREAD

What are your top podcasts/books/blogs etc for staying up to date on Marketing?

Drop them below and help another user!

Any recommended courses or books on customer care/cust success analytics or marketing analytics in general?

Hi everyone!! Any suggestions on podcasts, books, articles that help you grow your knowledge in marketing? I’d love to learn it all, but especially as it pertains to field marketing/events would be fantastic ♥️

The GTM strategy at my company is not the best or strongest. Does anyone have any books, articles or suggestions on how to learn more about this topic? Marketing wise I feel like my team checks the boxes but every time we are getting for a launch it doesn’t hit the mark.

I currently work in a hybrid sales/marketing role. However, I would love more experience in marketing specifically so I can move in to a marketing specific role. Does anyone have a suggestion of books or articles, podcasts, organizations to follow that will allow me to stay up to date on the latest trends but also help prepare for a marketing centric role? Thank you

Joining FAANG in a few months as a Product marketing manager, potentially with a new product growth focus. Any ex-consulting PMM/PM with advice and tips on how to ramp-up skills/toolset fast? (e.g, books, podcasts, sites)

Does anyone have good books to read or people to follow on LinkedIn or Twitter who are well known in the B2B Marketing space? I might be transitioning to a new role in B2B from B2C and I want to make sure I’m selling the right skills I already have and learn quickly if I get this job.

Joining FAANG in a few months as a Product marketing manager, potentially with a new product growth focus. Any ex-consulting PMM/PM with advice and tips on how to ramp-up skills/toolset fast? (e.g, books, podcasts, sites)

Hello, All! I'm looking for recommendations on inspirational content for women leaders. I follow TEDWomen, many podcasts, and the Women's Conference among other sources. I'd love to hear a fresh perspective on business, trends, tech, marketing, equality in the workforce, etc. I'd love to learn something new. I'm at the VP level and have started a couple of companies, so nothing too junior, but open to many topics. Please share any speakers, books, webinars, or events that you may come across.

Good marketing/branding books to read?

Hey all. Seeing a lot of posts here of people sharing their "books". As a marketing strategist looking for a new opportunity, what is essential to include in a book? My work isn't exactly flashy like a designer's might be. Should I put some of my case studies together? Do you all host your books online? Any tool recommendations for creating these?

Anyone know of any good health marketing books I can recommend to a mentee of mine? Thank you in advance!

My background is in tech transactional. I joined a cybersecurity SaaS startup at the end of last year and now also handle more generalist matters in addition to all things commercial-related. I have a number of books on contracts that I’ve found super helpful over the years (The Tech Contracts Handbook, A Manual of Style for Contract Drafting, Sign Here, etc.). Can anyone recommend books they’ve found helpful for L&E matters, privacy matters, product matters, or marketing/advertising matters?

What do people recommend for start-up relevant marketing resources/books/personalities/podcasts?
I have a lot of enterprise marketing experience, but making a jump to a startup and want to get up to speed as quickly as possible.

Any good books for someone trying to understand the business side of marketing? Just got my review an they're asking I bring more of that MBA mindset to projects I'm on.

My background isn’t in marketing/branding/PR but I’m being thrown into an engagement for a small organization who has many different sub-brands. I now how to give them high level guidance on how to ensure their branding and message is consistent. Any resources/books you’d recommend I could crash course this on?

Anyone in marketing law? Just started a new job looking for any recommendations (books, blogs) to brush up on.

Someone reached out to me on LinkedIn about becoming an author on the side. Has anyone heard about such a thing?!? The person said she’s worked with 800 consultants writing their books and marketing it for them.

Anyone good marketing books recommendations or online certifications?

Hi eyeryone! I am super new to this so plz bare with me. Is it possible to have a pure supply chain role as an exist opportunity at FAANG? I am sure that’s possible at Amazon but how about the rest?

Any SFDC Developer in this ?

Can I do backdoor Roth twice a year? Say $3,000 for each one. I want to do backdoor Roth but 6k is a lot at once, wanna spread it out over the year.

What are some good questions to ask the hiring manager? After getting the job

46 year old with net worth of 400k. Long story short strayed pretty late due to personal issues. Any recommendations for someone who has been in similar situation to increase net worth. Looking for just to get somewhere within 1M in next 10 years

How do I write to other companies to step up the interview process - got an offer on Friday from a less desirable exit opp. I have a final round interview with another company that I am keen on joining but I want to let them know to speed up the process without sounding like a jerk.

Most hilarious experiences while interacting with a prospective spouse?

Folks who were around in ‘08, could you please share stories of how everything turned out all right for the people who got laid off?

Wife and I have about 190k income - about 1k in payments (car / student loan) 780+ credit scores - only@have about 30k for a down payment - what size mortgage can we get in Tristate area?

Do you watch Chinese historical dramas for fun? Well, I am like 32 and still watches it

Tell me where you shop and your most loved items!! Bonus if you send the link and are curvy and tall.

Hello. How is Neewee company? Is it a product based firm? And is it good to join it?

Anyone deal with nazar quite a bit? How do you 1. Prevent and 2. Remove?!!

Hello fishes 🐠

Need 11 ♥️ to activate Dm feature

Hoping to seek everyone’s advice here!

I recently moved in-house and have more free time to invest in myself. Which direction would you suggest that I look to for growth?

- UX/UI
- Coding
- Data Analytics
- SHRM
- PMP
- Others?

Hello founders! I’ve been recruiting for a decade and it’s my talent, perhaps my only talent. I have a Masters in Psychology and enjoy connecting with people. I’d like to go out on my own but I’m wondering how I can set myself and my company apart from other recruitment companies. Wondering if anyone has any ideas on how I can stand out from the typical transactional recruiter? Thank you so much!

What are people's take on taking angel money vs bootstrapping?

Current state: Hard product on e-commerce (we own the IP), contract manufacture locally, side hussle, 6 figures in revenue and margins >50% after shipping. Growth hacks haven't worked, we seem to grow 30-70% y/y.

When did you feel ready to jump from your full time job to full time entrepreneurship?

The team at Tempore is starting a search for a CTO. The ideal candidate will have strong AWS architecture/DevOps background, strong engineering experience in data science/machine learning, and have prior startup experience (ideally w/fundraising + exit). The expectation is this will be a hands-on coding role (at least in the near-term). Would love any referrals or recommendations.

Hi, do we need to file an annual report regardless of whether the company generated any revenue? I registered a LLC out of Delaware in 2020 but haven’t generated any revenue yet.

I just got promoted to Director and received stocks

- FMV of stocks is $3.00.
- Company revenue is 200M
- Valuation of company = 1Billion (Unicorn)
- Series E recently
- Plans of IPO = 3 Years (2026)
- Total Stock options = 6000 (3000 every year)

On asking, my manager says this could be worth $50 target price.

How practical is it to have a Healthcare analytics SAAS product company do 15x of FMV from Series E to public

How to find a technical cofounder? I’ve got a great idea and I’m pretty technical but would need some help building the app. Any advice on where to find a cofounder? Or should I just pay someone on fiverr/upwork to build the app? AI.

Considering an exit to a startup that just completed a solid series B. They’re willing to provide competitive comp package and surprised how large the base is for a startup. Has me concerned about being on the high end and being the first person that comes to mind when it’s time to pinch a few pennies or clean up the books ahead of future rounds/IPO. Valid concern or am I overthinking it?

What are the most important metrics for a SaaS business?

Who needs a data engineer? 10 yoe azure data Factory, power bi and many more data tools.

Technical co-founder looking for business or sales co-founder. Still at brainstorming stage, but the goal is to create something that can be done as a side gig initially until there's enough traction to go fulltime. It should be bootstrappable with mostly sweat equity and funding is to be avoided and treated as a last resort.

If you are aligned with this, drop me a line.

Has anyone successfully had a proof-of-concept piece of software that works as an Excel-based tool and translated that into a SaaS product? What was the concept? How much of the functionality were you able to create in Excel? What was the journey like?

My husband and I just started a side business not related to our day jobs. I’m looking for advice on adding a position on my LinkedIn profile. Is it a bad idea to list while we’re still financially dependent on our day jobs? Is getting the business name and info out to my network worth the risk? All opinions are welcome!

I’ve got an opportunity that I want some outside perspective on. Basically, a board member over several tech startups would like to have me work as a “fractional COO” over a few of them to help them get up and running. I’m thinking about how to manage it financially and considering charging by the hour ($100/hr, working 5-15 hr per week in each as needed). Should I be asking for equity? Is $100/hr too much? Too little? What software should I use to manage these relationships? Which pay software?

Im interested in joining a startup as accounting technician / accountant / finance analyst. It sounds exciting to me to collaborate with a small group of people and be part of their growth. Any lead will be much appreciated. Im happy to share my CV.

What areas do small business owners typically struggle with and often need the help of an expert to guide them through the problem ? I’m trying to better understand what things keep small business owners and entrepreneurs up at night and often in need of expert help?

What are the best books to read about startups? From someone who’s working at a startup and trying follow the right practices