What’s a reasonable freelance Account Director hourly rate? I should know this, but I don’t 🤷🏼‍♀️

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I've gotten $100/hour + 1.5x overtime - as Account Supervisor level in NYC in 2017. Direct from agency, no third party recruiter. Was cold contacted by the agency internal recruiter. Paid as w2 employees through payroll

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I think we do $140 an hour for freelance ADs, but typically it’s more like $5k week.

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what about at the VP, account level in healthcare advertising? Is $150-$170 reasonable?

For a contract role, a recruiter would take a candidate’s annual salary and chop in 1/2. For example, 160k = 80/hour

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Sorry that was day rate

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In my experience haven’t really been offered hourly because of the OT after 8 hours

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Sorry - that should say rate calculator tools online. It’s not an exact science, but there’s costs to consider that you may not have full-time.

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In the Chicago market, it’s $85-$90 per hour.

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Depending on the length of the engagement... I’ve gotten $900-$1400

AD1 - I’m assuming that’s total for the project, yeah? What would you say it was hourly? Or how long were those projects?

There’s a ton of factors. Level of experience, is it a short term engagement or long term contract? If it’s short, well defined project, I’ll do a flat project fee. Long contract, I would look at the tools online. Also, you’ll reduce your hourly if it’s weekly/long term. That’s the price of security. Some places also ask for exclusivity. Lots to think about.

@Vp, group account director - you’re not charging nearly enough.

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