Anyone else notice agencies using AI "efficiency" as an excuse to pile on more work without raising pay?
My agency rolled out AI tools last quarter. Instead of reducing hours or increasing wages, they just doubled everyone's client load. I'm now managing 8 accounts instead of 4, still making $68K as a mid-level strategist.

Has anyone successfully negotiated a raise after AI tools increased your output? What approach worked?

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This may sound too cynical, but raising pay when AI is brought in probably isn't in the cards. Companies tend to see it as a cost cutting measure, as they can consolidate tasks and squeeze more out of people. Eventually upper management may realize what they're doing will become untenable, but until that becomes apparent these peculiar arrangements may spread.

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This. If the whole point is efficiency, why would they increase pay?

We’re in negotiations season so hopefully they can increase my salary based on increased workloads

That’s a wild amount of accounts to be managing as a mid-level strat. Seems like you have a case for a raise on that alone

AI makes outputs cheap, get into the business of outcomes. 8 accounts sounds like the scope of a senior strategist. Can you make the case by comparing yourself to a senior from 2-3 years ago? Like Bob got promoted when he got 8 accounts, I have 8 accounts. I believe I’m performing at the same level as Bob, the senior strategist.

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