Business pitch: a b2v research company that pays users to track their scrolling habits on companies like IG and TikTok. You could gather research on what makes a user click on certain content most specifically ads. You could even ask the user what kind of activities they’re doing while on social i.e in line, transit, etc. Then package it to agencies and creative producers to help them in creative ideation.

I think if the research was done well, some agencies would pay for it.

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