Campaigns Building Hype Over Time

Wondering if you folks have any strong examples of campaigns / product launches that used a window of time (maybe 2 or 3 months) in an interesting way to drive demand or buzz around a product / brand.

"Netflix Is A Joke", Axe's Susan Glenn campaign, and Who Is Louise Delage? come to mind but any other examples are much appreciated!

I have an H1b which I received in 2019 and was valid till august2021, due to covid I wasn't able to travel and then I switched to another firm last year in November. If I get visa transfer, will it provide me a validity back as I haven't used any on site time on that visa.

TIA

How is everyone doing?

Wharton calls start tomorrow, so nervous, but hoping for the best! Anyone else in the same boat?

Hello, I’m an associate (almost at the one year mark) at a midsize firm on the EPL team. I did about 2 years of employment law as a clerk during school and know that’s what I want to go into. I’ve asked for more EPL work but keep catching PI cases. I second-chaired an employment trial but don’t see any EPL work for the foreseeable future and wasn’t getting as much EPL exposure as I wanted before the trial. Any advice on a lateral move to a bigger firm with a broader range of EPL work?

Best tips to negotiate salary. On the verge of making it out of consulting finally

Do iqvia gurgaon has tie up with any hospital in gurgaon?

Hi Fishes, anyone working in United Breweries? Need to understand the role seniority for Executive Sales Analytics (~ Deputy Manager). My YOE is 4 yrs in analytics. Any help would be appreciated

Did anyone received your techleap result for this December cycle promotion?

The result is supposed to announced by end of 1st week of Dec. Right?

How bad do you have to mess up to get fired? Any stories here, personal experience or witness someone else? I’m asking for a friend (really, I’m worried for him). He is a 1st year analyst at big 4.

How do u convince wife for sex ?

Anyone thinks $200k is a new $100k in the professional services?

Names of the recruiting managers at the EY GPS/Federal practice. Thanks a ton in advance.

Can anyone recommend good investment options in Bank of America HSA account? I feel their funds are very limited compared to what I have seen from 401k and IRA. Anyone recommends your HSA account?

What is the brand perception of Monitor in APAC vs EYP and S&?

Asking because I've seen a lot of MD slander by US folks but was wondering if the brand has been equally diluted in the APAC region.

Is there any different in terms of work, prestige and pay?

Would appreciate if any Singapore employees could chime in!

Can I get 11 likes for DM guys?

I have got an offer from deloitte usi
with 25 fixed and my current CTC is 17
LPA. 7.5+ exp. How much amount
deloitte will revise if I can have
counter offer of 30.

How does the referencing and annotating process work at your agency?

What laptops are given to a new joiner Senior Consultant at EY GDS?

Looking for a comms planner to join the team and work on QSR, Casino and Financial Services accounts. Other backgrounds looking for a transition into comms will also be considered. DM for details!

I’ve been so many places where everyone throws around comms planning, connections planning, and channel planning (and others) interchangeably. But then some folks say there’s nuance. Is there?

Anyone else think that there is a major difference in the skill sets of a Connections Planner and a Comms Planner? They’re often used interchangeably, and either should be able to “stretch” and cover media or creative broadly. But the depth of knowledge is completely different. IMO

I’m struggling a bit. Can any kind of person show me awesome examples of comms plans that really lifted the creative idea? I learn best by seeing examples or case studies. I can explain below...

Best cool small creative agencies in SF?

My agency is looking for a mid-level comms planner. If you’re interested or know anyone who might be a fit please send me a message! Thanks!

After making it through all rounds of interviews at Apple, I was informed the comms planning role I am after was cut due to hiring freezes. That said, I am being offered a contractor role with potential for full time conversion if the role opens up. Any advice?

What agency does the best Comms planning? Which agency has the best Comms planning team?

Thinking of moving to Seattle, what are some agencies to look into?

What’s the biggest difference between a Brand Director and a Director of Marketing & Communications?

I just started at a new agency and learned that the entire agency has limited to no experience with comms planning but somehow merely the mention of a comms plan evokes a visceral reaction from multiple disciplines. I have 10 years of experience in social/digital/media and I’ve never experienced a stigma like this. Has anyone else experienced this? Any advice?

What are you favorite comms planning resources and websites?

Some advice? Just finished my strategy internship, where I was exposed to comms planning for the first time and would love to do a comms planning internship next. Cont'd...

Hi there, Comms Planners. Does anyone have experience collaborating with UX/Experience Strategists during campaign development? If so, what did that look like?

Does anyone have a list of KPIs for Comms Planning roles within an agency setting? Trying to establish how I’m measured / being reviewed because it’s very hazy at the moment.

Really appreciate it!!

Looking for account managers and digital strategists! Small and innovative fast-growing full service creative agency working with big global brands in NY. DM if you are interspersed or know someone!

Anyone else have to deal with your head of Brand Planning constantly trying to tear down the value of Comms Planning? Is it fear that we will replace them? Or perhaps he's just fundamentally insecure.

Are there any agencies with a decent Comms Planning department in Chicago???

What is comms planning