How much $$ should I ask for a senior manager (planner) role?

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Would need a lot more information to give an accurate response.

What city? Media or Creative shop? Part of the media department, strategy department, or stand alone? How many years of experience does the listing ask for?

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I’m making 110. Large agency in NYC.

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For context I’m a Sr. Comms Strat in a creative agency in New York. Recently promoted internally and make $98K. If you’re already a Sr at another shop and transferring could make 10-20k more

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