Career advice for UX focused creatives?
Where is the more experimental work in the industry happening right now? I would like to be making more weird stuff and feeling stuck in web dev, design systems, and CX retention strategies.

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Retail. A lot of path to purchase technology because of increased digital adoption, complex products and limited staffing. Besides there is another huge wave of “make retail more experiential” starting to hit. When CX and UX get mixed together it becomes much more fun to work on.

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