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I feel like culture used to make the business palatable but post-COVID all notions of culture have been drained out of it. I say this having worked across a few agencies since then. Feels like agencies were never able to dial things back down after over-servicing clients during the pandemic so workloads remain super crunchy and as much as I hate to say it, hybrid work also played a role (I say that as a supporter of hybrid work).
The industry got so much worse post pandemic. Used to be difficult and fun. Now it’s just difficult and depressing.
Everyone
I’ve never wanted more out. I no longer care about whatever I pivot to paying as much if I can just rid myself of this daily existential dread of pretending like every brief is a “great opportunity”.
Rising Star
Dude I hate my job and this industry. It gets better when you have coworkers you really like. But I don’t so it’s all suck lol.
I try to remind myself that it’s just a job. It’s a means to my doing the thing I actually want to do outside of work.
Try working at a CRM agency. Lead gen ads and emails are about as meaningless as you can get. I do like my coworkers though 🤷♀️
Everyone literally. We chose a vain industry, it kind of is what it is. if possible maybe try some pro bono work for a company or cause you’re passionate about - I did for a while and it actually made me feel pretty good 😊
Rising Star
Do some charity work.