Related Posts
I am fed up with Accenture!
Which firms are firing analysts?
A little bit of motivation for us all.

How was you memorial day weekend?
Additional Posts in Advertising
What do you do when you have down time at work?
TBWA NY layoffs today.
Tips on writing scripts?
God damn Carrie Fisher you guys
New to Fishbowl?
unlock all discussions on Fishbowl.



Curious…how do you claim 10x ROAS?
Real attribution doesn’t seem possible, let alone determining ROAS.
That is unless the brand in question does no other ads other than Facebook.
Thanks, appreciate the reply. I suppose my point was that while your situation might be legit, it just feels like so many marketers claim conversions and action at a clip that no one questions and is entirely wrong. Particular for large accounts with millions at stake per month.
No one seems to question the validity behind those claims and it absolutely drives me bonkers.