How do y’all feel about “racially ambiguity” in commercials and movies? I was asked to cast a “racially ambiguous” family and it rubs me the wrong way

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You should call that out and push back. Have tools to show why this is more harmful than helpful.

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Try to think of it this way, ambiguous gives you the chance to embrace different hues in humanity. If you cast a “black” person, they may appreciate the chance to not play to stereotypes.

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Yeah, no. Regardless of the marketing trends, we can never ignore the history of race and racism in the US to *normalize the usage of “racially ambiguous,” especially when it’s at the expense of casting or creating for Black people.

Until racially ambiguous is an option on a census form, we (as professionals) should push our clients to be more specific and speak directly to the targeted demographic.

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Big yikes

What does that even mean?

Had a client ask for it in casting recently

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