I love freelancing, but the pressure to be "on" all the time is getting to me. Since my paycheck depends on me being creative 24/7, I’m especially concerned about burning out. I want to stay inspired without it feeling like a massive chore, but it's a challenge (and not in a good way). How do you guys keep up with the constant demand for new ideas?

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AI. Not for actual designing, but ideating. Yeah, I know, AI sucks and is going to take our jobs, ruin our lives and the planet alongside it. Trust me, I'd love to put the toothpaste back in the tube, but there's no going back, so might as well take advantage of it. Throw some rough ideas and notes into Chat GPT or Claude and see what kind of concepts it puts together. It's surprisingly effective if you can figure out how to prompt well.

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I’m employed FT and struggle with this too.

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I do my best to write down ideas as they come to me so I can flesh them out later when I have the time and the bandwidth. That's a hard thing about being in a creative industry: the inspiration isn't constant, and you have to work around your energy, not just your deadlines. But I find that having a dedicated brain dump really helps.

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