I think my boss is trying to get rid of me.

My new manager is brand-new to their role and their original idea was to "de-centralize" marketing operations by having our vertical marketing managers execute their own campaigns.

They said this would free up time for me to do more "project management."

The marketing manager rebelled and said they didn't want to take on the extra work.

Now... my manager wants to offshore the marketing ops execution.

Anyone else think I'm a goner?

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Decentralizing your marketing sounds like a great way to have multiple people running campaigns that cannibalize each other, it feels like your new boss might not last that long if they don’t have better strategy than what you’ve said here. But you might want to start thinking about jumping ship

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I would want to understand more from that conversation and set up a meeting with your boss. Free you up to work on what exactly? Is there a project you don’t know about? Is your role changing? What does a decentralized team look like? Also, update your resume. 😉

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