In 2018 I took a job at a pharma agency. I got seduced by the big budgets. I was tired at slaving away on OK-pretty good creative with zero budgets. I should have trusted my intuition from the starting line. The CCO took at at my reel: Samsung, Delta Airlines, Bloomberg, E Trade. High concept. High production values. He said my reel was “cute”. Later I found out his greatest spots included Dr. Scholls “are your gellin’?” And Dom Del Luise for Glad Sandwich bags. It was downhill from there.

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If you set ego aside, it’s all the same

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Believe you missed the whole point. It’s just an ad.

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The year I spent in pharma was one of the worst I've ever had.

But it paid for my wedding completely!

likefunny

Hell, my inlaws weren't complaining.

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LOL the consumer creatives complaining about pharma continue to be the most hilarious part of this app.

likefunny

The agency was filled with sychophants. He was an old dinosaur that didn’t understand social media and thus avoided it. He presented a sizzle at an agency retreat that got a great response. Then he had the great idea of producing the sizzle and turning it into an actual ad about the agency. As a veteran of over 40 years in the business his first thought should have been I’m going to be recreating stolen footage, I going to be producing a 2minute ad with a cast of hundreds in multiple locations in different climates, I don’t have a budget. He tortured me for weeks to bring his genius idea to life. I found him two very talented, young, hungry directors that were willing to go on this folly with him. Ultimately, he went with a very reputable director from the late 90’s, early aughts whose glory days were well behind him. I got a budget from director’s producer. Created a deck for him. He brought the documents to the president of the agency, and she laughed in his face. I finally had enough. At my exit interview I told HR that the pharma division was a law suit waiting to happen with all the sexist, misogynistic shenanigans going on. Nothing ever happened. The CCO was a Cheetolini loving, MAGA cult member. I only bring this up because I just looked at his Facebook page. He just posted about how his in-ground pool is nearly complete with a video of a bunch of South American workers plastering the pool. Even after 1/6 he’s still a MAGA loving prick. I only hope this creative hack’s stock portfolio is in freef all at the moment.

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Gellin was iconic

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JC1 Everyone starts somewhere. When you’ve built a 20-year track record of your own, you might see things a little differently

Gellin like Magellan?!? But man, that place sounds zimmerman-level toxic.

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Tbh ‘I’m gelling’ spot a classic. Amazing the bizzaro world out there in the industry- you’d shoot it with Nathan fielder and it’d be a parody but this guy was probably drinking Riunite or Paul Masson on ice

I don’t know why I can’t understand what this post is trying to say. Lol

It’s saying that there is always going to be someone that is going to diminish the work you do. Don’t let them get to you. Trust your gut, like I should have, don’t get too seduced by whatever they’re offering you. If it doesn’t feel right. There’s a reason.

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