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I got the job. That is all.
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Many other countries around the world create fake ads for the event. They never fail to turn up in Cannes. It is what they care most about all year. We have representatives from Brazil, India, Argentina, China, South Africa, Malaysia, Thailand….. they don’t always win anything but you’ll see them there.
Rising Star
“Many other countries around the world ALSO create fake ads for the event.”
Fixed it for you.
One of the most prominent people from my company, on stage, is a black man. Another is an Indian man. Sure, they’re flanked by plenty of white people or white-passing people but they are of the top 5 most important people there.
That tracks.
Don’t worry, they’re not noticing anyone else but themselves.
I’m a black guy, I’m here and am seeing a lot of people of colour. That said advertising didn’t get any less white in the last week.
Good. At least now we don’t need to read any more of your 🐂💩.
All the POC agency leaders have been laid off, save for 1 or 2 tokens per holdco. Carat and Havas have zero. Publicis has only 1 that did panels. WPP has zero now, too after their purging. Pretty much all of the “Independent” agencies have ZERO POCs, most never hire them. DEI isn’t hot anymore and most are cowards so no one is giving POCs spots on panels when they don’t have to because no one is smarter or more innovative than white men (especially if they’re bald).
this is a worldwide advertising event. You might see “white people” but they’re from all countries.
Isn’t the answer obvious? Leadership in our industry is overwhelmingly white and Caucasian. This is not new, the global companies even while “global” are mostly led by western, white men and women.
Wish I could. Our office just pat itself on the back for being the most diverse in the network, and then the holding co sent a whole bunch of white people to Cannes.
Lots of POC aren’t travelling this year, not sure if the country will let us back in…
Imagine being POC citizens reading this…
Brazilians and Argentinians dominate award shows but a lot of them look white.
Are you referring to nationality or simply shade of skin color?
What if I told you if you put as much effort into your work as you do worrying about other people’s skin color you may find yourself invited to more award shows?
I for one am just sick and disgusted with all of this pettiness.
Some things never change...
https://youtube.com/shorts/3wM71VDhLkw?si=HFhk8eEt0ewausaF
It’s advertising / marketing. This industry is predominantly white women.
Rising Star
Wait, I thought Hot Pockets solved racism in 2020…?
Literally there’s more to think about in life or your career than the ratio of white to POC at a Cannes event…. But do you dawg
How am I MAGA for not specifically worrying about color ratios? Literally just do your job? Not everything is left versus right
There are bigger issues than counting the number of people by race
How completely lower-level.
Pro
Serena Williams was there.
...with her blonde wig, cybertruck, and chubby white husband.
Racist much?
I had the same thought. 🤮
It’s literally full of Brazilians
White-passing Brazilians, to be specific
My sense is that the demographic shifts taking place in the country along with the corresponding shifts in purchasing power will finally force the agencies to stop hiring and promoting guys men who might as well be members of The Chainsmokers. You know the type. Stratigically unshaved. Five black t shirts.
My fear is that the industry will have reached rump status by then; a few huge holding companies and maybe 20 junior shops.
They're at home while leadership is there "representing them"