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Probably best to think of anything related to MAS as Dominos Pizza. You might get lucky and find the right location with the right employees working that day that are able to put out a really good pie. Maybe. But most of the product pretty much sucks. I should know, I went there.
Don’t pay for AI classes. It’s all free on YouTube
AI can teach you everything you need to know about AI.
As an Alumni, I’m gonna venture to say no
Have they now pivoted from teaching advertising and strategy thinking to tools training?
You need a boot camp to write prompts and use basic tools?
Not much about learnings but connections
It’s great. I learned a lot. My abilities are really on point.
Rising Star
Might be the biggest money pit in the industry right now . Don’t pay for that. This isn’t creative cloud.
1. Make something defensible with AI.
2. Show you understand what’s currently good and currently bad about AI.
3. Understand the legality, ethical, PR questions behind it.
4. Prompting is the least important thing.
If you understand how it works and you are at an agency, you will be 1 of 1. Generative stuff is table stakes, and that’s most of the Linkedfluencer content anyway.
I agree with your first three points, but I strongly disagree with number four. I’ve had an early look at some of the upcoming releases, and it’s clear how powerful they are when paired with solid prompting. I’ve been skeptical about how quickly we’d reach client-ready quality, but I can tell you that writing prompts well and knowing how to draw the right results from these systems will be a key creative skill within the next year.