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From Charlie with love.

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I wouldn't discourage her. It's a dying field, sure, but when it starts to completely die, she can always find out what else is a possible detour from there. There are very few passionate copywriters out there, don't dissuade any of them :D
Do something that pays well first for at least a few years then see if you really want to do it after you have some financial cushioning behind you.
It’s never been easy to make a living as a writer, but that doesn’t mean nobody should try to do it. The world will always need good writing, whether it realizes it or not, and not everyone is meant to be a coder or lawyer, and those jobs are just as vulnerable as copywriting in an AI driven future anyway.
If you think she has real talent, then I say push her to do it. Just be open and honest about the pitfalls.
If you think she has talent
I tried discouraging my younger cousin as well and it didn’t work. Now she swapped into a more data driven marketing and tells me I was right all along