Our company is going through a digital transformation and all our tech teams are becoming product-centric. I’m loving it but it’s hard to help our stakeholder move from the concept of ‘applications’ to ‘digital products’. Got any tips or resources to share on your journey?

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Hey I actually went through something extremely similar last year. I mapped out old applications to product missions so that it gave stakeholders something familiar to understand the shifts we were making. AFter that we made some product roadmaps around user needs instead of just features. I think it helped everyone get on board.

I think just lots of demoing and project roadmaps!

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