Regardless of politics, what are your thoughts on the comms strategy from the White House? I don't agree with their policies at all, but I have to say I'm impressed with their ability on social to lean more into meme culture to get their message across even if I do find much of what they post to be complete BS and aren't appropriate to be coming from the executive branch.

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It's juvenile to the extreme, unbecoming of the office, and yes, effective. But I think that's more an indictment of where we are as a country than a testament to the WH's comms prowess. Kudos for catering to the lowest common denominator and all, but throwing a cartoon sombrero on Hakeem Jeffries isn't exactly atom splitting.

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fair analysis. I hate it is as effective as it is.

This is hard to even answer. There are some obviously too extreme things put out, but there is the fact that it is more obtainable in that it isn’t out of reach for people. It’s not a bunch of nonsense jargon that talks in circles. BUT then some wildly inappropriate things could have just been kept in the drafts.

100% agree there. It makes me wonder what kind of precedent it sets going forward. There is a bit of good that can be taken from it, but then a significant amount of bad to be left too.

I completely agree with all the comments here too. I also think they were quite effective during the campaign too, and it pains me to say, but tapping into podcasts and creators was brilliant. I may not agree with the messaging, but the tactics were spot on for today’s media environment

But also... the Harris campaign had its own other set of issues and were fighting an uphill battle in just 107 days

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