So the Whirlpool sponsored game on the Chicago River. Nicely done, showcasing the beautiful Chicago cityscape.

But, please don’t enter it into award shows. It has already been done. I judged the work by another agency not even 3 years ago.

likehelpful
Posting as :
works at
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Looks around? Oh so you really believe there are original ideas anymore? Everything has inspiration.

likesmart

I don’t care if there are a thousand scented candle ideas. A candle is a medium for an ad as much as a billboard is.

But if Pizza Hut released a garlic butter candle 2 years after Papa Johns did, then no, it should not be submitted to award shows. It’s a direct lift.

likesmart

Don’t tell us what to do

funny

Dude, I’ve seen the same piece win at Cannes two years in a row and nobody seems to even notice.

like

Bad judges.

Which agency worked on it? Or was it their in-house team?

likesmart

In-house, I believe.

Link pls

like

Like ideas are truly original anymore

They made it a point to say “first” in their post. And maybe the specific sport is, but the idea isn’t.

Yea we’ve been recycling ideas for decades

Ok yes good point

like

Link please.

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