What marketing tools does your team use? We are a Salesforce and Marketing Cloud team, but we are making a transition. Hubspot is my favorite to date, but I do need to familiarize myself with the platform again.

What are some things you do to stay up to date on the latest tools available and how they work?

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We mandate annual audits since the SaaS platforms routinely do updates.

We have a list of must-haves and rate the platforms when we review them.

We start at G2 for most and at times we do get cold emails that spark interest.

Question, what’s making y’all move from Salesforce to Hubspot?

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The more I work in advertising, the more apparent that majority of companies (and my own colleagues) don’t know how to reach consumers like me. It’s absolutely tragic. (Cont’d)

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Any advice on how to actually FIND a mentor? I’m a first-gen black girl trying to navigate this whole ~career~ thing by myself. I would love to meet someone that’s actually done this before to help 😩

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Are there any organizations out there where POC in the industry can provide mentorship to young POC looking to break in or already in? Looking to give back through mentorship but don’t know where to start. Would love an Asian organization, but I don’t want to limit the field.

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Let's get Meta with it here for a second. Since it's Monday, and I'm relatively jr. I'm interested to hear your experience breaking into the industry as a minority. What was it like.

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After 15 years in the industry, I can really say that these last few years have been the most challenging in terms of navigating all the sensitivity and political correctness.

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Has anyone had any experience with Mediacom?

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