Advertising

Some phrases the people at T-Mobile should learn to say:

Nobody remembers that show.

Those two celebs don’t go together.

That’s enough type.

That’s enough pink.

Hey we should hire a writer.

👀 What is your biggest concern for 2026?

Folks in design, are you excited or worried about your future in advertising? Every day, a new AI tool with insane capabilities to produce, create, or brainstorm ideas for visuals pops up on my Linked… more

Think we need to humanely euthanize any phrase featuring “at the speed of culture” for 2026. What other terms are we tossing into the ocean tomorrow?

The fact that Coke uses a tagline of “real magic” but does their entire spot in AI is absolute comedy

If I’m interviewing for a cd position but have never managed any creatives yet, how do I talk about being ready? I’ve managed entire shoots with my partner, given editors, directors, producers directi… more

If you’ve been laid off and you’re interviewing with a recruiter and they ask what you’ve been up to, are you honest with them? Or just say you’ve been freelancing (not a lie)?

Ogilvy doesn’t automatically become the overlord over us when we merge. In some countries, Grey takes the reign instead. How do you feel about that Ogilvy folks? Bravo to us, feeling ashamed or full o… more

My husband and I are considering doing a year or two in another city before settling down. Has anyone ever done something like that? Where could a passionate, hardworking creative look for a role with… more

Have you ever vibecoded something that's actually helped you or your agency?

Alrighty, which jobs are safe from AI and which of us are toast in 2026?

5 years ago I was laid off cause of COVID. Stripped of income & scared obviously.

These days.. I dig my comp, I’m well respected among my peers AND I’ve grown into the mentor I desperately needed back then. I have a boss … more

Genuine question, I’m a creative so I’m not behind the scenes of the financials of an agency. So maybe this is a dumb question, but how come we don’t get year end bonuses? Or at what level do people g… more

I'm tired of seeing all these AI-written Linkedin posts. I scroll and all I see is freakin ChatGPT. Can't even write a few words without using AI these days. Doesn't make me want to read, … more

So we've been told that remote IPG employees won't have to report to an office on January 5th. That's nice, but does anyone know when the hammer is actually going to drop?

Boston creative here. Who works at Mullen (RIP) and where will you have to go now? Are they just turning the sea port office into a TBWA office? Or making everyone move to another city? Very sad state… more

Is the US government coming out with new rules surrounding pharma advertising that I have to worry about in 2026? Or will it just be business as usual?

Would you recommend R/GA or Giant Spoon for a young copywriter who wants to make truly creative work?

What are some of the best works you've seen recently where someone heavily used generative AI in the making? Something that was actually creative, had good storytelling, and wasn't lazy in the… more

At some point will AI art and copy be normalized and the backlash against it be abandoned in favor of its convenience and affordability or will it become a mostly forgotten novelty?

So broadcast TV had ads, and then came cable with no ads, and then cable networks had ads, and then we had DVRs to skip the ads, and then we had streaming with no ads, and now we have streaming with a… more

What will everyone’s New Year’s resolution be?

I think mine will be to start the MBA I got a scholarship for.

What brand smashed their Christmas campaign this year, in your opinion? I love what Coca-Cola did, both concept and execution. I know it was AI- executed and there's a lot of hate for that, but I … more

Does anyone feel like CCOs used to make the work better, but now they just try to pander to clients and post to LinkedIn? Why have them?

Hi folks!
I want to be levelling up in my skills , especially with how I’m using AI. I’ve moved from agency to in-house and I’m using GPT a lot to help with my volume , but has anyone done any courses … more

Why would you have to ask Chat GPT how to do pull-ups? Just start doing pull-ups.

Is that AI actress available for commercial work? I'm wondering if we're going to see a wave of "AI stars" in our commercials in 2026.

I know the holidays can be a time to wind down and spend time with family as we close the year, but also realize this has been a hard year on the industry, and there are still so many who are searchin… more

My Design Director role has turned out to be entirely admin and people management, with very little actual design. I deeply miss contributing to crafting the work — in my previous DD role, I was much more involve… more

The hardest part of this job isn’t coming up with ideas. It’s getting the client to know what a good idea looks like.

If you had the choice, Uncommon, Rethink, or Mischief?

*The last day before break
“When do you think you will have this in by?”

*Looks at calendar
“Um after break?”

👀 What are you focusing on most in 2026?

Clients keep acting like “Free Shipping!” is some groundbreaking promotion, but customers don’t see it that way at all. They don’t get excited when shipping is free; they just see it as normal and exp… more