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Brand Side

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For advertisers working In-House (aka for a Brand) and the bliss and challenges that come with it.
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Posting as :
a Brand Manager
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Is it harmful for a brand to be active on Twitter? I know Twitter has been having some troubles but brands should still be active on there, right? Twitter still has a decent audience? It can't hur… more

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Posting as :
a Marketing Coordinator
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How did the KMart brand fail with banger ads like this one?

likefunny
Posting as :
a Brand Manager
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Has anyone else been following this Duolingo saga? The premise is the owl died because we've missed too many days of practice. The Duolingo brand has a whole storyline going but the cool thing is … more

likesmart
Posting as :
a District Manager
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Procter & Gamble Should I get an MBA? I would love to break into CPG Brand Management (Unilever, Procter & Gamble, The Kraft Heinz Company, etc), but it seems like you get in through UG or an MBA.… more

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Posting as :
a Marketing
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You are currently posting as works at Marketing

Is there a rule of thumb for calculating your freelance rate? Does it change for FAANG companies? NY/Bay area if that’s a factor.

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Posting as :
works at The Home Depot
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Posting as :
a Digital Marketing Manager
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You are currently posting as works at Digital Marketing Manager

Thoughts on Coke throwing its own brand under the bus to promote its milk brand? And, am I the only one who didn't know Fairlife was a Coke brand?

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Posting as :
a Branding Specialist
▸ Brand Side
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🙄 The NFL is trying to attract Gen Z through Snapchat? How is this not a complete waste of time?

likefunny
Posting as :
a Brand Manager
▸ Brand Side
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I still have that Incubus CD 😅 Does anyone have experience in branding or marketing in the music space? Is it a fun and creative industry or super stressful?

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Posting as :
an Account Director
▸ Brand Side
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Are there any free secured AI tool for notetaking from audio?

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Posting as :
works at Publicis Sapient
▸ Brand Side
You are currently posting as works at Publicis Sapient

Hey there, anyone here work at Dropbox and willing to chat? Thanks!

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Posting as :
a Digital Marketing Manager
▸ Brand Side
You are currently posting as works at Digital Marketing Manager

Quick, don't overthink it, go with your gut. Which is the correct Google logo? Drop your guesses in the comments

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Posting as :
a Manager
▸ Brand Side
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Damn, I wish I was this clever and creative lol. How would everyone compare their ex to a clothing brand?

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Posting as :
a Brand Strategist
▸ Brand Side
You are currently posting as works at Brand Strategist

Wow! Talk about turning things around. While other casual restaurant brands are closing locations all over the country, Chili's is bouncing back. It's an impressive accomplishment, will other restaurant brand… more

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Posting as :
a Creative Director
▸ Brand Side
You are currently posting as works at Creative Director

How are your brands loving Trump?

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Posting as :
a Marketing Manager
▸ Brand Side
You are currently posting as works at Marketing Manager

WHAT? Am I the last person to learn that Hello Kitty is not a cat? She's supposed to be a little girl? What kind of crap is this. We all know the Hello Kitty brand is centered around her being a … more

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Posting as :
works at Grey
▸ Brand Side
You are currently posting as works at Grey

I’ve been applying to brand side gigs and I almost always get a rejection despite having tons of great agency experience. Any advice for making my resume work for in house instead of agency?

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Posting as :
an Account Executive
▸ Brand Side
You are currently posting as works at Account Executive

🌟Hi folks on the brand side! I am actively seeking a new role on the brand side. I bring 2.5 years of experience in Account Management at an Ad Agnecy here in NYC.

I also have additional digital marketing/brandi… more

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Posting as :
a Brand Strategist
▸ Brand Side
You are currently posting as works at Brand Strategist

Place your bets! Will Mattel succeed in disrupting Lego's hold on the market? I know they are smaller brands that make their version of Legos but they have never been able to make a dent. But Matt… more

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Posting as :
a Marketing Manager
▸ Brand Side
You are currently posting as works at Marketing Manager

Wasn't it just like two weeks ago that Starbucks announced it wanted to end its open door/lingering policy? This brand has lost its way, but I'm going to need it to pick a lane.

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Posting as :
a Brand Designer
▸ Brand Side
You are currently posting as works at Brand Designer

Is this real? I can't believe this isn't an internet hoax. These brand collabs are getting out of control

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Posting as :
a Product Designer
▸ Brand Side
You are currently posting as works at Product Designer
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Posting as :
a Digital Marketing Specialist
▸ Brand Side
You are currently posting as works at Digital Marketing Specialist

Meta's competitor for CapCut, Edits, is already dead in the water, right? CapCut is going to remain the standard?

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Posting as :
a Brand Manager
▸ Brand Side
You are currently posting as works at Brand Manager

You know when I saw this going around on social media over the weekend, I would have bet any amount of money that this was AI or some kind of weird deepfake video. But to my horror, this is real. Is t… more

likefunny
Posting as :
a Social Media Manager
▸ Brand Side
You are currently posting as works at Social Media Manager

Well that didn’t take long. Was this whole thing a PR stunt for Trump?

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Posting as :
a Digital Brand Manager
▸ Brand Side
You are currently posting as works at Digital Brand Manager

Now that TikTok's gone, can we get MySpace back? (I'd rather have MySpace than Vine)

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Posting as :
a Strategy Director
▸ Brand Side
You are currently posting as works at Strategy Director

I want to go brand side, but I can’t help but feel a transition over there is for account folks, not strategists.

Any strategy folks make the transition and if so what skills did you maintain vs give … more

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Posting as :
a Social Media Manager
▸ Brand Side
You are currently posting as works at Social Media Manager

TikTok is down and looking to Trump to save the day. Looks like the Trump administration will be handed a pretty easy/major political win. When does everyone think TikTok will be back? Monday? Middle of next week sometime?

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Posting as :
a Marketing Specialist
▸ Brand Side
You are currently posting as works at Marketing Specialist

I am exited to hear what kind of AI experiments have you had? Do you use it for brainstorming/for copy/drafting, or do you have more complex automations/tasks where you use it? I am looking for ideas … more

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Posting as :
a Marketing Manager
▸ Brand Side
You are currently posting as works at Marketing Manager

Thoughts on Carrie Underwood singing at the inauguration? I know I've seen her getting a lot of hate online but it feels like her true audience is probably into Trump. So is this a smart or damaging move for her career?

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Posting as :
a Brand Manager
▸ Brand Side
You are currently posting as works at Brand Manager

Look at Aldi jumping on the viral news from the FDA this week. Pretty clever, right?

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Posting as :
Branden Shen
▸ Brand Side
You are currently posting as works at Branden Shen

I'm building up brands to scale their business past six figures a month with my growth infrastructures for 12.5K.

Most of you may not be willing to invest and that's why I work with those who aren't j… more

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Posting as :
a Brand Director
▸ Brand Side
You are currently posting as works at Brand Director

Wow, is any brand trying harder to roll back everything it's known for more than Starbucks? Is Starbucks going down or will it rebound?

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Posting as :
a Creative Director
▸ Brand Side
You are currently posting as works at Creative Director

Does anyone have any experience working at SharkNinja brand side? I'm getting mixed messages and I would love some first hand internal POV

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Posting as :
a Manager
▸ Brand Side
You are currently posting as works at Manager

I bet Lego is a fun brand to work for, does anyone have experience or inside knowledge?

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Posting as :
a Project Manager
▸ Brand Side
You are currently posting as works at Project Manager

Anyone from McDonald’s in here that can share what their mat leave benefit is and confirm when one becomes eligible to take it? (Is it on day 1 or after x amount of days/months?)

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Posting as :
a Brand Manager
▸ Brand Side
You are currently posting as works at Brand Manager

Finally, a brand collaboration I can get behind! Who's lining up to get one of these?

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Posting as :
a Marketing Manager
▸ Brand Side
You are currently posting as works at Marketing Manager

Does anyone else feel like Chick-fil-a is seriously slacking with their Valentine's Day branding efforts?

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Posting as :
a Brand Manager
▸ Brand Side
You are currently posting as works at Brand Manager

Damn, Penzeys has no chill. Using politics as part of your brand's advertising, smart or foolish? Does Penzeys know their audience?

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Posting as :
works at Apple
▸ Brand Side
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Meta employees, how are y’all feelin?

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