Minorities in Marketing

Thursday Check-in: how are we all feeling today?

Is the summer really a “slow” time for you? It SHOULD be for me but there’s so much on my to-do list it’s never ending. How are you managing your workload? Feeling overrun or are things lighter for yo… more

Hi there! I’ve been laid off from my company and I’ve decided to change into a more creative role moving forward. I have 7 years of media planning experience and I’m not sure what entry level I should… more

Does anyone use substack? Thinking of starting one.

I feel like I’m seeing an increase in the number of ads built on and around minority cultures, but when I go to learn more in the U.S. trade publications, all the credits of who actually worked on th… more

Hello everyone. For those of us that manage employees, what is one bit of advice you’d give to new managers? I’ve been leading teams since 2017 and for me I think it is always best to lead with empathy. Treat eve… more

Have you ever developed and deployed a marketing survey to members or customers? If so, how did you spur engagement? I ask because I’d like to push my org to incentivize surveys going forward because we get such … more

I’m really having a hard time not working on weekends or when I’m supposed to be off. Every time I’ll see an email or a ping that will get my gears moving and I’ll have to solve for it right then. How… more

What sites do marketers look for new roles outside of LinkedIn and Indeed these days?

Hump Day Check-In: How is everyone feeling today?

How do you cope with the days when you’re not your best at work? The days where you are drained, can’t focus, and aren’t as productive as you’d like to be?

I’ve been having those days frequently, and I’m in dire … more

Memorial Day is right around the corner. Do you find your workload lessens or jumps in intensity as you get closer to what is usually a 3-day weekend?

I’m reviewing a group of five RFPs for a major contract with my org. In reviewing these, one of the five has DEI information mentioned. This stood out to me because the others not only don’t mention it, but their… more

In your opinion, is a PMP Certification a worthwhile investment? I’m considering getting one and I’ve been going back and forth about it for a few years. As a marketing professional, project management has become… more

How valuable is the marketing team in your organization?

Is the team seen as a valuable support group with buy in on important decisions, or is the team looked at as order takers? In the non profit space I’ve see… more

I’m working on building some templates for marketing reports and I’m curious what MKT specific KPIs others use to show the impact of their work. My goal is to highlight where we are impacting the bottom line and … more

Thoughts on intrapreneurship within your organization? Everyone doesn’t want to be an entrepreneur, but I find there is an allure to building within.

Hello everyone! I Just got let go for "not being a good fit" at a predominantly white agency. Does anyone know of anyone in search of a copywriter? I have over 2 years of experience and near… more

“AAPI community takes notice when brands market to them.” What kinds of discussions about the Asian American, Native Hawaiian, Pacific Islander American market have you been a part of, professionally spea… more

Are there any side hustlers who have started a side biz while working your 9-5 marketing job? What did you start?

Are there any major campaigns you have on deck that you’re excited to work on this summer?

For me, I want to get my teeth into a membership campaign for my organization. Even though membership is stro… more

⚡A Dose of Inspiration⚡ Use this thread to drop links or pictures of campaigns and creatives that impressed you - let's inspire each other!

Client asked for "edgy, diverse content," but immediately balked when I suggested using actual slang from my community. Am I being too sensitive, or is this a sign to run for the hills?

Are there any almost-jobs you’ve dodged in the past that you’re glad you did? I feel like I’ve had some remorse over ones I missed out on, and others where I am glad I didn’t get entangled in the mult… more

When do you start looking for a job?

I’ve realized lately that I’m starting to look at my time with a company akin to how pro athletes look at years on a contract. After year 2-3, I’m thinking about next roles an… more

For those in NYC area what marketing orgs are great to join and network?

My org is coming out of a five-day event in NYC and several people are OOO. I’m working and going to use this time to get some movement going on several projects. What are some things you do to stay p… more

I was recently asked if I’m bilingual because of my Latino name. I am, well enough to travel, but I tell people at work no because I don’t want to be asked to leverage that skill FOR FREE.

That’s not why the comp… more

If email is one of the main channels you manage, what is the volume of emails sent by your team per week? My group can see anywhere from 8-13 emails sent, especially during busier times to market our … more