Any of you working on cool Salesforce Einstein projects? Is it a selling well today, or has it lost its shine since it was introduced?

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We sell it with (almost) every CRM Analytics implementation and it’s usually the least desired feature in the beginning of the engagement but the most desired by the end.

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It’s predictive modeling and ai. We do a shitty job of explaining how impactful it can be. Our predictions beat models built by big 4 companies and are transferable and custom to each client org. It’s amazing what we can do if a customer doesn’t fuck with the data model too much.

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What do you mean by Einstein? CRM Analytics?

It is quite popular with customers that I see. The other Einstein features are less popular

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I didn’t think Einstein was it’s own product, but rather individual sets of features that you purchase as add-on licenses on top of core Clouds.

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I think it’s funny someone who doesn’t sell Einstein is saying they’ve never sold it. Like that’s a ding on the products.

Einstein is the general label we put on bots, next best actions, call analyses, deal forecasting, article recommendations and so much more.

It helps our customers data have more meaning and value and it can do some amazing things. I think I read we make more than a trillion Einstein predictions a year.

I think it’s a differentiator and I’m glad we stopped calling wave analytics Einstein bc I think it devalued the Einstein brand for ai.

Thinking about moving to marketing as they are clearly paid by the rebrand.

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