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So- we run Dynamic Creative Optimization (DCO) for our clients display ads in a feed and corresponding google sheet via Google DoubleClick. My q is- does anyone know what systems out there allow for creating a template that will automatically pull a product image from say Target.com and automatically building the ad & copy without manually making 1000 ads via row for row in the google sheet? I know this is possible but curious if Sizmek or Flashtalking are more common in this type of creative development.
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To trust my intuition more and test, test, test. Look for a role that teaches you vs just helping you pay.
Find a mentor and network. Don't stress too much about your career, just make sure the lifestyle and the flexibility to stay close to your family are there, you will never regret being close and seeing your kids grow.
Do the work even though you don’t feel like you are good enough, take the opportunities even though you don’t feel like you are ready for them. Rarely ever is a perfect time to do things, so just do them and learn as you go.
Research what the next big thing is and stay ahead of the competition. As soon as someone else is doing it, it's time to move onto the next big thing. Never stop searching for the latest, greatest tools and approach.
I tell myself to scrap it and either become an engineer or build a career in tech. While I have enjoyed my time in marketing, I see the end coming faster than I’m prepared for.
It’s a marathon not a sprint. Take the long term view. But keep giving yourself small goals and keep chipping away at them.