CDs+: You like a creative's book and have them in for an interview. What then become the deciding factors in your hiring decision?

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1. Does this person's specific talents really fit my current need? (the days of hiring just because you love someone are over) 2. $$$ (cd's always have a budget for their team to work within) 3. Can i help this person succeed or will i not have enough opportunities for them to grow? 4. were there any women or minorities who are better suited for this role?

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First I try to make sure they worked on a range of stuff in their book with a range of people. Don't want to accidentally end up with the +1 of an awesome creative. Then it's a matter of confirming they are someone I can bear to spend time with every single day. Especially if I'm going to be working closely with them and giving them feedback.

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Yup GCD1. You gotta verify. I see if I have a rapport. For middle levels, I pay close attention to how they present and what they're choosing to show me. For sr levels like ACDs and SVPs, we talk a lot about your career arc, what'd you do differently, what you did right. I definitely need to see you present and in fact I'd love it if you put together a keynote prezzie so I know you are the really real deal.

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GCD1: How can they demonstrate they're capable individually if they've only worked with a set partner until then?

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Culture fit is huge. To me, that's someone who's got their own personality but is kind/warm and can get along with people. If you have an ego, bai.

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All of the above, plus I look for people with a unique POV and artistic or cultural interests outside work. I want to have a team that's inclusive and diverse. I don't look for culture fit for this reason. Passion for the business is huge, too. If you're over it, then why would I invest in you?

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That's not to say I don't prioritize respectfulness! No assholes, period.

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Following

A keynote presentation in a creative interview? You are joking right?

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