Does anyone have an example of a good brand guidelines deck?

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Plenty here:

https://standards.site/examples/

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Skittles brand book is the one to beat https://www.scribd.com/doc/32214928/Skittles-Brand-Book

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Spotify

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I wouldn’t call this good, but the Pepsi brand guidelines are genius
https://www.goldennumber.net/wp-content/uploads/pepsi-arnell-021109.pdf

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Yes but it’s confidential! 👀

Scour this site - plenty of good gems. Some of the stuff older 70s stuff is lovely.

Also the usual Wolff Olins / Colins etc.

https://brandingstyleguides.com/guide/formula-1/

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👏🏼🙌🏼👏🏼🙌🏼👏🏼🙌🏼👏🏼🙌🏼👏🏼🙌🏼👏🏼🙌🏼👏🏼🙌🏼
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