For those who still insist, “There’s no creativity in pharma advertising” —

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Meanwhile in legal review:
Medical: the fuse is too short, feels like a claim
Client: can the fire be purple, thats our brand color
Lawyers: people may think their organs can explode from this disease, do you have a reference?

likefunny

Regulatory: We are going to ask the agency to leave for a moment. Jim, we are going to need to get sign off from Astrid that she is comfortable proceeding with the fuse at that length if we choose not to pre clear. I just want to be transparent.

likefunny

I was the strategist that wrote the brief that led to this. I will say this was 100% client led. Our brief literally had to say the word “bomb” in it and the client already had the vision before we wrote it. There were far better ideas and we even encouraged testing it but it was clear the client had a vision and it’s what we would end up.

likehelpfuluplifting

I get it ... the disease is like a "ticking time bomb," right??

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First time?

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Lol. I did a heart bomb in 2001.

likefunny

We all did

funny

This post is intended to be sarcastic, yes? Because there have been many unbranded campaigns in the past 5-10 years to use the dynamite/ticking time bomb metaphor.

likefunny

Road to Cannes!!

likefunny

🥱 is right. Please stop insisting this is more than it is.

likeupliftingsmart

Client letting yall use AI in production, that’s a win

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Yea we have all seen many metaphors with bomba and lit fuses accompanied by the word “defuse” in the headline. Many many times in the past 15-20 years

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At least someone got paid that day

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Related Posts

What are some sourcing avenues you will use to hire niche positions?

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Any good recs on resources / practice interview questions / learning materials on Alternatives?

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Hi everyone

Being a self motivating person still feeling dejected it little demotivating.

Trying from all resources including Naukri ,LinkedIn,instahyre and many more ways includeind sending mail to the recruiters.
But not getting any desired role or company . Makes me feel disheartened,feels like will have to wait a very long to get something desired.

Total ex : 6.3 yr
Skill: functional,manual,API testing .
Notice period:30 days

Your generous suggestion n comment will help .

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Dear Machliyon,

Front End System design and DSA ka koi acha course suggest karo Javascript me.

Thanks & Regards,
Non-FAANG Machli

funnylike

Hi, c aa n we move one TATA company group to other TATA company group..?

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Looking to buy a book in Virginia. Let me know if any opportunities please.

Any delta global certs for sale?

Notice period in jpmc is 1 month or 2 months?

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Pharma Insight Bingo!? I’ll start. “Patients have settled for a new normal.”

likefunny

Any pharma shops in Washington DC or metro area?

Got a job offer from a client yesterday and a phone call from the Project Lead 2 hours later telling me the client is interested in us doing another project.

likefunny

Immediate joiners
Job Description (Cloud Resource – B3)

 

•             Candidate need to provide technical administrative and configuration support for Microsoft Azure platform.                

•             At least 8+ of overall experience with at least 4+ years of working experience on the Azure cloud platform.

•             Administrative experience on Azure Kubernetes, Cloud networking and security.

•             Deep understanding and hands-on experience with the Linux operating sys.

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Good recommendations for realtors in LP/OT area? Apartment rentals. Thank you!

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Hey Fishes,

I got offer from
Capgemini and Coforge .
Which is better in terms of WLB and Job Security
TexhStack:Mobile Automation
YoE: 4.8 years
CtC offered 24LPA

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How long does the EXL Service HRs take to revert after discussion with VP? Any idea?

Hello EXL Professionals,

If I resign from EXL in mid of Dec 22. Will I still be getting the Annual Bonus (for 2022) which will be paid in March 23 and is some percentage of fixed CTC.

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Have an interesting scenario. Holiday party season is approaching. At one of our parties (during working hours) there is an optional “talent show.” Employees can win door prizes. We have an entry that is a religious song - like one you would sing in church. I assume we need to let this employee perform this - or we are setting ourselves up for trouble. Likewise, if we permit this song, I assume we cannot compel attendance to the talent show. The talent show is part of a lunch thing.

likesmart

so should I sell dodge? lol

funny

Additional Posts in Pharma and Health Advertising

How long are you typically on the phone each day? My phone time has steadily increased throughout the pandemic to around 6 hours per day

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What’s the average salary range for a GAS?

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Who did the schizophrenia ads? They’re pretty cool tbh

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Pharma Insight Bingo!? I’ll start. “Patients have settled for a new normal.”

likefunny

Any pharma shops in Washington DC or metro area?

Anybody know of any art director positions open?

FCB Health? Thoughts?

likefunny

Is Havas Health and You different from Havas Life? What are the main differences, culturally and business-wide?

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Would you take a freelance gig that would be a promotion (with potential to join full time) with a smaller company whose values you really agree with, OR a full-time offer for a lateral move with a larger company with teammates you know and trust? Of course factoring in all the nuances of covid. TIA!

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Could someone please explain the creative hierarchy in pharma? In general market the roles are normally: JR CW, CW, SR CW, ACD, CD, GCD, ECD. How are creative supervisor roles the same/different? Thx!

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Hi fishbowl! I am an award winning freelance creative behind a big viral campaign, I am available to start a new gig this Monday, my current freelance gig at a big pharma agency is ending. My expertise is big dangerous ideas as well as design. I take my ideas from concept to execution. Please reach out if you’d like to see my website / connect.

likefunny

What’s the best place to work in pharma these days?

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Maybe this is the socialist in me but shouldn’t Moderna and Pfizer waive their patent exclusivity for their Covid vaccines? Don’t we have a moral obligation for the world to vaccinate as many people as quickly as possible?

It blows my mind that many countries won’t be able to vaccinate most of their people until 2023. There should be access to vaccine generics

likefunny

Sooo who’s working on Pfizer’s covid vaccine?

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Any thoughts on McCann Health NY, and Red flags? Do they have a good structured/balanced workflow and team per department for things to be balanced out for each member, and good work-life balance? Anything to consider when applying there?

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What’s the main difference between working on healthcare at a traditional shop like SSW vs. a PR place like Edelman or Marina Maher?

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What’s the inside scoop on Saatchi’s PMO?

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How do we get them to shorten the consumer ISI? It serves no ethical purpose and physicians hate it. Here’s my version:

Any advice for a CD team who wants to move to pharma? We’ve freelanced in the space, but don’t have work in our books. Currently we’re running a large CPG brand, FT at a network agency in NYC.

likefunny

Can anyone tell me about which pharma/health companies OR agencies have great WFH/remote/flex policies? I feel like Glassdoor and Indeed don't highlight that enough when it's one of the things I care about the most.

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