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I guess I'm not surprised by this so much. Seems like the election revealed a lot about the average American's interests and needs right now so I think we as marketers have to take some of that as information to work with in our campaigns, but on top of that, a lot is going to change in the next few years so I think preparing for those changes seems important too

I would be surprised if that number had been higher than one in four. I know a lot of political propagandists would have us believe that the election tells some great story. But a bare win by one percentage point doesn't mean the country is different than it had been months earlier.

Not subscribed to it, but I would guess that the strategy has a lot to do with the company and what they are trying to represent. If it makes sense to lean into it, then I guess I wouldn’t be surprised. However it just matters in the context of what you are trying to represent, who that target audience is.

I am not surprised at all by the change either

Not surprised at all

I mean with today’s political climate no you’ve got all you know. Make sure you’re speaking to the right audience and if you are selling to the left, you gotta hit the left really hard right now and if you’re selling to the right or even in the center or you’re afraid of you know retaliation You’re gonna hit the right hard right now so I’m not surprised by anything at this moment

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