I’m working with a new consumer AI startup that’s going out for its first round of funding in the spring. In your experience, do investors care more about the number of MAU vs. engagement, retention and potential for monetization? We are showing strong engagement and retention metrics but the MAU is in the tens of thousands.

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They care about all of it. But strong retention is good. The real question is how retention metrics hold up when you move from organic growth to marketing.

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