Paid Advertising Starter Tech Stack

Our small agency that manages public awareness campaigns just secured a sizable advertising budget for a client in the $3-4MM range over 5 months. This buy will be a blend of social, streaming video / audio, and a small OOH buy.

In the past, we’ve used other managed service providers to handle our advertising buys, but we see this contract as an opportunity to invest in some infrastructure. What would you start with? CM360? Is Basis still a good solution?

I got an offer at Nokia, and my new manager said that she wanted to put me in the higher salary bracket however the HR insisted that we lowered the range. That caused me to receive a much lower salary than expected. Should I renegotiate even when my manager said that she tried giving me more. Does HR really play that big of a role in this?

Best agencies doing corp comms rn? Or should I say, people in corporate practices loving the work their doing? Cool clients you're working on that have healthy budgets?

I know agencies across the board did some layoffs right before the holidays, but when do we think hiring will pick up again? Getting to a point where I feel like I need to start thinking about a change.

Hello Sharks
I joined Barclays on 21st March.
I heard that salary day in Barclays is 24th, so will I recieve salary this month or will it come next month only.

Hi Fishies,
Can you please comment on aspects like wlb, learning in hsbc client at Virtusa? I have been offered QA lead position.

Sunday check in - who got their work out in today?

Which biglaw/midlaw firms in the area have the best reputation for culture and work/life balance? Any to avoid?

Getting a referral from a partner not in a line of service that I'm applying for still has impact? Let's say I'm applying for a tax position but got a referral from an audit partner within the firm.

Any parents who are still on the safe side with Covid? We have a 1 year old and being safe and staying mostly home is really getting to me. Most of our friends have kids who are able to mask up or are vaccinated and it’s getting quite isolating. Especially now mask mandates are being lifted feeling like we can’t go anywhere without risking our kid.

I need a laugh. Tell me about your most entitled client.

Mine called my personal cell phone on Christmas Day to ask me the status of her case while I was in the middle of watching my kids open presents. I’d just talked to her the week before and told her that the defendants had 30 days to respond.

GV70 vs GLC 300 please cast your vote!
My fiancée and I have been struggling for this way too long (disregard the price)

Anyone who moved from offshore audit practices to industry for better WLB?

Planning a move to Bellevue downtown. Does anyone have apartment recommendations for good managed properties ?

Are there any PayPal only bowls?

A little over 2 years agency producing, with over 5 years experience shooting and editing (which I oftentimes am asked to use here)... I make 45k in NYC. I feel I should be making more. Thoughts?

Do MBB firms usually give temporary accommodation to look for a place for people relocating from outside?

Anyone here have any experience with The Mars Agency? What’s it like over there?

Thoughts on Pathmatics?

Can it actually provide media spend? Are all brands in there or do you have to request to get brands in, etc?

Anyone ever work with Advantage? Agency recently onboarded the tool and hoping to see how other agencies have worked with this as we’re running into some issues.

How did we ever allow Facebook and Google to grade their own homework? It’s super weird, right?

I took consumer behavior classes in school and I’ve seen bits and pieces of it in my job as a media planner, but I want to do it full time. What career opportunities exist for consumer behavior?

What would make webinars interesting and worthwhile to attend if you're already slammed in your day to day?

What do you think about Newfronts?

Anyone have any luck going client side? What are your tips/successes when approaching the transition?

Any thoughts on initiative agency in Los Angeles?

Do you have any suggestions for interesting vendors you’ve worked with that focus on CPG? I’m thinking around the lines of an Ibotta or Scuti.

Is job hopping considered a horrible thing for your career? I was at my first job for 2 years and been at my current one for 9 months and I’m looking for a change since it’s not a good fit.

Does anyone have recommendations for free or free trial media planning resources that would be helpful to use/reference for a student project?

My 2023 media budget was just rejected and I was told I need to cut 20-30%...but our growth goals are 10-15% next year...not sure how upper management thinks we are going to do that without advertising...

Hows the work and work/life balance at full-service agencies vs a media agency. I'm a media planner coming from a full-service agency and I'm wondering if it will be a step backward going to a media focused agency.

Anybody working with HudsonMX? What's their business model?

Hey all, I have a brand who out of left field has expressed interest in using Instagram to target HCPs. Any examples or research to share that indicates Instagram makes sense strategically ?

So about that Google lawsuit...

What’s it like to transition from a media agency to account management in digital ad sales?

Anyone else exhausted from the last few weeks?

Southeast Bowl AMDs: what salary range are you seeing for digital AMD roles on large clients?

What’s the inside scoop on GALE agency NYC?