What advice would you give someone building their first niche community?

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Perform an audit of yourself. You must think and analyze what is your best asset to offer and in what area you have more experience. That is what you should exploit, what makes you different from others.

Okay, we're sort of narrowing down on what the differentiating factor is, any tips on executing once you nail that aspect?

Be transparent with your community so they will always be loyal to you, don't overexpose the brand, don't lie, and be careful with the main audience.

Thank you, that seems like advice that could apply to ANY community, do you have anything more specific regarding a focused niche community?

It all depends on the product offered by your community or your brand, but in any case for fast growth use ads, they are relatively easy to use and make you grow fast.

Any recommendations for what kind of ads we should be using? What are some of your go tos?

In the case of our agency we use a lot of content creation with SEO optimization, this way we generate traffic and our community has doubled in the last 2 months.

Hmm very interesting, we've considered doing some of this but we're not sure if we want to create a dedicated position for this internally or outsource it to some freelancers. Any thoughts?

You must make a personal branding plan, implementing strategies and techniques of personal branding without forgetting to learn from experts in personal marketing, check their blogs and keep updated to apply everything you learn.

If your community has little time and is just beginning, I recommend creating content, landing pages, and ads, all at the same time, you will see brutal growth in just months.

Do you have an opinion on making a full-time hire to handle this aspect of things vs. enlisting the help of freelancers?

Be patient, any community takes a lot of time and effort to build and it's not going to come easy most of the time.

Could give you some more accurate advice if you provide some details about what your specific niche is

Did you already start building this community? Do you have any active members? Where is the conversation happening? What are your current struggles?

Remember what brought you success as a niche community, and stay true to that. It's usually a bad idea to alienate your core base

Invest in seeding the community and really understand where your target demo tends to hang out and why that platform is their home. Offer them something that might be lacking in their current online home.

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