What are some new things you’re doing in content development? I’m looking for ideas on any “new” types of content you’re using in your marketing campaigns. I’m driving my team to use more video, which is always great and has strong results. Are you having any conversations about creating longer blog content 400+ words to boost page strength in the world of AI content bloat? This is something new I’ve also been following.

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We always went by the rule of thumb that any content less that 750 words would be assessed by Google's crawler's as thin content and downgraded in rank. I'm not directly involved with SEO lately, but I wonder how Google's quality algos are handling all the AI slop out there. I'd like to think that good writing and quality content will rise to the top, but who knows.

Oh wow, 750 words?! I was thinking 400-500 was enough. I’m going to have to test that theory out. Thanks for sharing.

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