What are typical PM title structures? I know they are a bit different everywhere. I’m building a team from the ground up and am curious what other agencies and in house teams look like. Thanks!

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This is consistent with a few large network agencies I know.

Depending on the agency the officer title, eg VP is not actually part of their role title. So we could have a VP director PM or a VP group director PM. So at the top most tier could be a lot of things, eg Head of PM etc

There’s the question of whether the capability is called project or program management, or production. Ultimately all means the same but I prefer the connotations of Program Management and how it’s distinct from Production (which can mean studio/content) and Project (which historically had a less operational more limited role).

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It’s more prevalent at digital/product/platform but I know of at least 2-3 legacy creative large network agencies that use it.

They’re all right - it’s a cultural / organizational question.

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Here’s what I’m familiar with:
Associate Project Manager
Project manager
Senior project manager
Associate program director
Program Director
Group program director
VP program management

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Surely there’s a redundancy in there somewhere. That seems like too many 😅

The structure at my agency is:
- Sr. Coordinator
- Associate Project Manager
- Project Manager
- Sr. Project Manager
- Associate Director, PM
- Director, PM
- Sr. Director, PM
- VP, Group Project Management Director

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That’s a lot of directors ha

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I am the head of PM at my agency, with an Operations title. Makes sense given what my day to day consists of. The titles listed above are standard in my group.

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At our agency, we have:

- Associate Project Manager
- Project Manager
- Senior Project Manager
- Project Supervisor
- Head of Project Management

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I built a team from the ground up and used:

Jr. pm
Pm1
Pm2
Senior pm
Team Lead

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At my agency we have:

Project Coordinator
Project Manager
Senior Project Manager
Program Manager
Program Director
VP Program Director
VP Delivery & Operations
and a few more…

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