Posting as :
works at
You are currently posting as works at

Brands will certainly suffer, but I wouldn't say it's a result of pointless political nonsense. The people behind the anti-DEI movement have a very deliberate strategy and they know exactly what they're doing. The new US attorney general has openly threatened to prosecute businesses that support DEI initiatives, so this could not be more deliberate. I would hope that business people will still support worthwhile brands, but that remains to be seen.

like

“Great products” is an over -simplification. There are OK products as well as great products, but the shelf space and visibility they get is a function of who’s doing the buying (at a store level), gravitating towards the product owners and creators on a personal level. That’s where every single sale starts.

like

Presumably, it will put a greater onus on the products themselves to be great. There is obviously still a segment of consumers who want to support minority-owned businesses/brands, but if DEI is going away from the distribution layer, retailers will look at products more objectively in terms of choosing what to stock.

Ok, so that too

Marketers working for these brands are going to have to rethink what channels they rely on to reach their customers, and what kind of messaging is going to connect them to the right people. We have gotten overly reliant on systems that have made clear statements that they dont intend to continue going out of their way to uplift brands built by marginalized people.

Related Posts

Does anyone know any apartments with good lease break terms or non exorbitant short term lease prices? Moving to Nova and hoping to buy a place in 3-6 months after renting

like

Have any other cities besides Boston ordered a construction shutdown?

I’m on an estrogen patch and I feel like it’s making me really sad. Has this happened to anyone else?

like

I’m starting the IVF process and planning to do my first egg retrieval in early June. I’m hoping to do back-to-back retrievals due to my age and hoping to have at least a few healthy embryos before we try our first transfer. I have Anthem BCBS has anyone done this and has insurance/fertility benefits covered it? Thanks!

like

Do you need to have your first day of period to start an ivf cycle ?

like

Need help looking for a 1 bd, I’ve tried domu/Zillow but none of the options are appealing. Should I be using a realtor?

Budget: $1,200
Areas of interest: LP, Lakeview, Wicker Park, Old Town, Streeterville, West Loop, River North

like

too ambitious to seek a 1-bed EV / stuy town on 100K ? If you have a success story please share (or send BK recs)

like

Is Manager in FIL same as AVP in HSBC or similar investment bank.

Heard second lottery results are coming out? Anyone heard from D immigration team? I know they are super slow

How much salary to ask for if I hold 3 years work experience in financial services domain? ( not a CA, CS, CFA) I hold PGPM degree. ( previous in hand monthly was 42K)

like

Is the CPA required at non-Big 4 for FDD/TAG? If it's required, what level is it needed at?

like

Are there any resources you found helpful in improving your skills as a BDR, specifically around drafting compelling emails? Looking to refresh some language and struggling to find resources that aren't gimicky. Any advice appreciated.

like

Any good/new halal spots in the bay?

I have started exploring opportunities at Big tech and Fin Tech. My biggest challenge has been that all roles are individual contributors roles - looking at non product (bizops, BD, strategy etc.) ...

like
like

Ladies, did you change your last name after getting married? I’m worried about the impact it will have on my publications.

like

Hi Fishes, its urgent

Anyone got onboarding email for joining on 10th Oct? The email stated that joining will be conducted from base location which is bangalore. Can anyone confirm if we can attend initial joining virtually as currently i am in Kolkata and also my recruiter is on Leave till Thursday.. Thanks

like

Additional Posts in Brand Side

Hi I'm curious what's the average salary for a brand manager in NYC (CPG/Food industry) with 3 yrs of experience?

like

What certificates/training should I do in order to apply for a brand manager/marketing manager on the brand side? Almost regretting my choices since I come from a prominent pharma ad agency as an account, and it seems like most brands consider account as sales, and limit pharma transition into non-pharma industry.

like

I just finished what I thought was the final round of interviews for a job that I really want. Everything has been going extremely well. The recruiter just called to tell me that they want me to do one more round, though. This will make 8 interviews total, including a full case study presentation to 4 people. Should I be worried? Is this a red flag?

BREAKING: Kevin Hart To Appear In Just 17 Super Bowl Spots This Year

likefunny

Posted this in a different channel but does anyone here work at Peloton (or know someone who does) and care to share their experience or thoughts on the company?

likesmart

Looking for info on the Meta Reality Labs Global Marketing team, specifically Meta Quest. Have an offer and would like to get the real scoop on WLB/team culture. Does anyone work there, have a friend there, or have the deets? Happy to DM, too. ☕️🫖

like

I am looking to leave my current position due to not having the opportunity to run campaigns and earn experience.
However, every interview I get asked about the campaigns that I have run.
This is starting to feel like a closed loop. Any ideas are appreciated.

I do create some personal campaigns and do social media content on LinkedIn for my personal profile. That is why I get a high number of interviews but I stumble at the starting line.

like

I am trying to break out of being a channel-specific marketing manager (email marketing, app, SMS) in a CPG/clothing Fortune 500 company. My career goal is to work remote & break into total brand strategy. Initially I'm applying for job titles like: Associate Brand Manager, Sr. Brand Specialist, CRM Manager. The core things I'm highlighting is the impact I made to the overall email marketing program (w/ stats), managing projects, & providing creative direction. I'm frustrated, any advice?

like

Interviewing for a brand job with 3 years of experience on the agency side. Currently making 63k + quarterly bonus. Looking to get advice on salary. Should the range be 65-70k?

like

Procter & Gamble I just applied for a Multicultural Hair Brand Manager role at Procter & Gamble. Anyone work there currently or previously? Know of any recruiters I could connect with?

like

I’ve noticed on Glassdoor, salaries for my level (Director) are higher than my base but have similar bonus opportunity. At what level of pay gap would you push or make a stink? In hindsight I should have pushed more during the hiring process. At 160k base now, seeing ranges in the 170s to low 180s. These are specific to my current company.

like

Hi! I’m looking into pivoting my career as more “brand” specialist/ manager. What skill sets would you find crucial to know ? Any advice on tips to learn/ gain experience? Thank you!

like

Likes to Open DM please ❤️

Post Photo
likefunny

Any AmEx Marketing connections here? Saw some recent postings with their marketing team that I’m interested in but would love any intel working in-house there.

like

Needing advice for a communications role at a major bank. Coming from agency side, what will the hiring manager care about most (other than relating your experience to the job duties). Can’t screw this up!

like

Happy Indigenous People's Day! Let's hope none of the brands we work for make an embarrassing and money-grabbing attempt at celebrating today! Here's to no cringe "we see you" emails and instead just sending out donation links for Indigenous People's causes!

like

Anyone brand side looking for an ACD writer? Please DM

I am what I like to call an early career marketing profession. My experience is limited (some internships, temp jobs). I’m applying for full time marketing jobs. Any advice?

like

After going from big agency to in-house, I have the chance to move to a smaller in-house company to be the only creative and eventually begin to build my own team. Ideal situation or terrifying one?

like

Currently at an agency interviewing for client side. Next round is with brand managers- what type of questions would you ask/ skills would you want from the brand side when working with a media manager?

like

New to Fishbowl?

Download the Fishbowl app to
unlock all discussions on Fishbowl.
That was just a preview…
Sign Up to see all discussions
  • Discover what it’s like to work at companies from real professionals
  • Get candid advice from people in your field in a safe space
  • Chat and network with other professionals in your field
Sign up in seconds to unlock all discussions on Fishbowl.

Already a user?
Login here

Share

Embed this post

Copy and paste embed code on your site

Preview

Download the
Fishbowl app

See what’s happening in your industry
from the palm of your hand.

A phone with Fishbowl app

Scan your QR code to download
Fishbowl app on your mobile

Download app

Sign up for free to view this conversation on Fishbowl

By continuing you agree to Terms of Use and Privacy Policy

Already have an account? Log in

Sign up for free to continue using Fishbowl

By continuing you agree to Terms of Use(New) and Privacy Policy(New)
Messaging rates may apply

Already have an account? Log in

For account settings, visit Fishbowl on Desktop Browser or

General

Legal