{ "media_type": "text", "post_content": "Currently at an agency interviewing for client side. Next round is with brand managers- what type of questions would you ask/ skills would you want from the brand side when working with a media manager?", "post_id": "60f0376ce4257700284c0401", "reply_count": 2, "vote_count": 1, "bowl_id": "5d2771fa908b0d001ba3c77a", "bowl_name": "Brand Side" }

Currently at an agency interviewing for client side. Next round is with brand managers- what type of questions would you ask/ skills would you want from the brand side when working with a media manager?

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Depends on the brand. Always good to start with the consumer, so I’d try and show that you really understand their key consumer and their media habits

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Case studies on how to apply data on personas, connecting brand messages and creative to drive lift in sales. Brand side is a little more focused on results

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