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I liked it.
Because they want it to ‘seem’ like an authentic reaction and not a directed one.
Yeah but why? What does “authenticity” bring here? The actors are mimicking holding a can of pop. It’s not like they’ve instinctively mimicked something distinct about Coke Zero (nothing distinctive enough about Coke Zero anyway).
Had they directed it they could’ve at least gotten better looking OOH than the trash they ran.
I don’t hate it.
I am more annoyed at the lack of dark-skinned people in this. Colorism is alive and well in India, not surprised.
Think you’ve missed the point
Coors did it better and first.
I don’t get the idea of this spot?! I agree with OP, that’s so much better
Yeah I don’t see why they’ve framed this as auditions. That has nothing to do with the idea.