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ACDs in NYC- what are you making these days?

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Who’s gonna tell Paul $95 per hour isn’t a freelance CD rate.

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Hi fellow CDs. I’m in the midst of dealing with an anxiety inducing waiting game for a meeting to be scheduled. The conversation will be around growth, structure, business needs — it seems some sort o… more

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What’s the best way to approach a conversation with a creative who lied? Long story short, this person made up an emergency to take time off they’d been denied. I pieced this together a few months lat… more

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Has anybody taken any interesting courses or attended any conferences about how to implement AI into agency process in a meaningfully systemic way? Not just using ChatGPT for copy and Midjourney for p… more

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I've been wrestling with something for the last year. I'm one of a few creative directors for an agency that produces a lot of product video content. Over the last few years, I've directed a lot… more

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Are there any companies that specialize in making case study videos? I feel like we either make them internally and waste way more hours than we should OR have to go outside the agency and spend a ton… more

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Anyone have headhunters/recruiters they would recommend?

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What do other in-house creatives use to track job requests and tasks?

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Do you think joining an AI based agency like Superside would get you potentially blacklisted or targeted by more traditional agencies later down the road?

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I’m staring to get looks for roles that are a leap forward from where I’ve been in the past. Top leadership roles on some of the world’s most famous brands, etc. I’ve always been strong in the intervi… more

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Looking for a good freelance agency producer. Anyone have any suggestions. We’re based in TX - so bonus if they are from here but not required. Looking for someone that can pull good directors for the… more

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Let’s talk management style. I’ve always believed clarity is kind. I’m pretty straightforward with my feedback and expectations. But I also defend and fight for my team. It’s philosophically what I believe is rig… more

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Anyone make the pivot to UX writing? Would love to get your thoughts.

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I am about to end a two-year contract and am desperate for work to keep my family afloat. I am a senior level creative director (copy/video) who has built four content teams and is adept at soup-to-nu… more

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A totally unhinged ACD on our team has been moved to another account. Before the move, I was tasked with getting her work right (clients complained that she didn’t get the brand and they put me over h… more

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Is there an online library of sample contracts and SOWs I can use for independent freelance jobs? I’m looking for something that’s easily adaptable for flat-fee projects. Bonus points if there are con… more

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Any recommendations for an executive coach?

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What are your thoughts about 72 & Sunny? Would you say they're worth being someone's north star agency, or is it just shiny all around but not actual gold? Been dreaming about working ther… more

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I simply don't get along with my ACD, and I'm fine with that, considering that I can just have the professional relationship I'm meant to have with her, and get on with my day, But I sure … more

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CDs who’ve taken ACD roles, what are the gains and losses? Aside from lower pay ranges, obvi

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Hiring an LA-based Creative Director (AD)

Mandatory:
- seasoned. Not looking for an ACD trying to take the next step.
- ok with being in office 3 days a week.
- experience hiring and managing teams. This isn’t a job where you’ll be… more

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Genuine question - how do you approach assigning roles and building confidence in younger creatives? Especially ones who are completely new to the agency world of things? I'm sure they are full of… more

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How do the CDs on the bowl truly feel about your compensation? I make a good amount of money, but this industry and this job asks for more than your 9-5 commitment. Ideas and creative fixes don't can't just be summoned when you want them to, and most times, my brain is working for projects WELL into the evening ... if not until I hit the bed. When I think of that level of involvement, I wish I was making more. At least, all my friends think I make more than I do haha. What about you?

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What is the one most successful thing you’ve done that increased frequency of quality ideas from your creative teams?

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HILARIOUS! I would be wary of using a situation like this, but kudos to A1 for using the opportunity to bring humor to the fact that the secretary of education constantly refers to AI as A1. The caption is so on the nose, it's inspiring. Would you inspire any of your clients to take a bold move like this?

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POV: You have a super unresponsive CD, and you have a meeting with said CD and the CEO about a big project. The meeting is basically about the status of this project, and the reason the entire copy an… more

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Hi! Has anyone used Sonara.ai for job search? I am having a difficult time to land interviews and simply applying to pos… more

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I have a couple of funny members in my team like this. I'll see them quickly switch tabs and type in the most random thing into their search bar. They always deliver good work but I don't see them being productive at work.. so I'm pretty sure they're taking home work when they can just be done with it in the office if they focussed more. Would you intervene and encourage them to be better at work or just let it be and let them work the way they want to? I just can't stand watching time be wasted

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✨ Book of The Month ✨: What's a book you picked up this month or plan to start reading? If you're done with the book, share your key takeaway in the comments! 🥳

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UK's ads on launching or rather letting people know that you can now book trains on Uber. So clever! There are a bunch of other copies but this one stood out to me. It would definitely make one think 'Wait, why?', and then immediately the question is resolved when it says 'Trains - now on Uber'. Do you have a spot that comes to mind when you think of 'super minimal, but very effective copy'?

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I'm doing a side gig freelance and I'm confused about whether or not I should be mentioning it to my superiors. I'm on point with my tasks and responsibilities at work but I'm concerne… more

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Hello, CDs of the bowl. Do you plan on staying in this industry till you retire or do you have any other pivot ideas or plans in your head? I guess my question is, what is your exit plan? I used to be… more

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I just realized something terribly wrong that I was doing. When I was put on calls with the HR manager about hiring a candidate, I always wanted to be safe. Talented but not more talented than those of us who already exist in the team. Reminded me of the saying from David Ogilvy "If each of us hires people who are smaller than we are, we shall become a company of dwarfs". I realized I was subconsciously threatened until it hit my conscious mind. Tell me honestly, have you ever hired with an ego-defensive bias?

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How do you manage and deal with being in an environment that lacks strategy, checks boxes and steals your joy? An environment where despite best efforts — you’ve come to realize it’s not going to change, because … more

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Checking in: 🌞 What's something you're working on that is making you wake up from bed differently?🌞 Can be outside of work too! 🤗

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but seriously, are there any creative shops worth checking out in Nashville?

I heard an interview where Studio Ghibli was talking about how they're sure that one day, and soon enough, they'll have to shut down because of all the advancements in AI and tech. It makes my… more

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What are some cool activities that help you recharge creatively? I recently saw someone on a flight, possibly in their mid 50s, having the time of their life with an adult coloring book. It made me re… more

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Just got made redundant this week. Founder brought in really high billable utilization targets and has decided as a creative agency we can’t justify a creative director role. Only been there 10 years … more

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