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How will the work be in L&T Technology services?
Rising Star
Just 25 days left in my Notice Period. I am holding an offer for 29 fixed, but looking for something better.
I have 7.5 years of experience as a Business Analyst/Product Owner in Banking.
Currently in EY working on lending transformation projects. Designing customer journeys and PO role for implementation.
It would be really nice if anyone can refer me in thier organization for similar role.
Deloitte PwC JPMorgan Chase Bank of America Wells Fargo
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This is all proprietary information and cost/feature set are going to vary by advertiser/agency. Hate to say it, but if you want this info you'll have to do the legwork on direct communications with DMP providers.
Hire the expertise and have them do this analysis. A DMP will be useless without a team that knows what they’re doing with it. When you hire those people, they’ll likely have some POVs already. Don’t leave the stakeholders out of the decision making.
Or just do what most agencies do- find someone with bandwidth, change their title to data guru and have them create a dmp recommendation.
It will vary, but It costs more than you think it will and it will take a lot longer than you think it will to implement
Why evaluate DMPs rather than a CDPs? If you plan to activate audience segments for retarget purposes maybe it will be enough but if you want to truly leverage 1st party data then DMPs might be able to ingest* but they fall short for activation in this area.
(*Edit: changed invest to ingest).
Isn’t that truly the nastiest word? I hear it like 6x/day How do we come up with an alternative? What’s wrong w import??
Most large DMP's are going to vary heavily based on points of data collection. There is not really a rate card. And even then, most have a tiered approach. While that process is ultimately good for clients, it is incredibly time consuming for agencies. Feel free to PM me, i can give you points of contact at some of the larger ones.
If you want some great leadership on this reach out to Prohaska Consulting. Really great people and super smart.