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Chemistry Atlanta. Their leadership is second to none, their work is great, and you’ll enjoy showing up in the morning. For some reason Atlanta gets a lot of hate on here, but the city has many great shops: Fitzco (prior to independence), Huge, Iris, 22squared, BBDO, Blue Sky. However, the opportunities aren’t half as sexy as they are in a market like NYC/London.
Think Fitzco won’t be as good post-independence?
FitzCo was great. Love all the people. They’ve gotten smaller as big clients went away, but kept some fab people.
What's chemistry done lately that's caught your eye?
I think it’s safe to say that most people would love having the work for Atlanta United in their portfolios.