Digital marketing isn’t dying. It’s just outgrowing the gimmicks. People are tired of fake urgency and recycled hooks.
What’s actually working now? Clarity, originality, and real value. Your audience doesn’t need a funnel. They need a reason.

Is your brand making noise, or making sense?

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I've been thinking of rereading Jonah Berger's book Contagious, which was a big deal a decade ago. I'm curious to see how much of it still holds up. It does seem like a lot of techniques people have relied on just won't work today. But I think telling a relatable story an audience can trust will always work.

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Yes, please read and do a follow-up post on how the landscape of digital marketing has changed!

Couldn’t agree more. I’m looking at a lot of our content, and from a consumer perspective, it’s not bringing any value or anything new. Things have slowed down considerably for the summer, but still using this time to try and get some fresh perspectives and hopefully revamp a lot in a few months.

Absolutely. That was something I learned in a website class I took forever ago. Think about your favorite sites. What do you like about them? What do you dislike about ‘bad’ sites? And so on.. Putting yourself on the other side isn’t second nature, but important when you can do it.

We're doing a mix of both, but I'm happy to report the amount of noise has been significantly cut down. I was able to push back on my boss's demands to get four campaigns out per week, and we haven't seen any drop off in performance. We're getting great engagement and are unsubscribes are down. Turns out less really can be more.

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740 GMAT, 3.5 GPA at a top 30 US undergrad. I’m a gay white male applying to several M7s… wondering if it is worthwhile to apply to Wharton and Booth? I feel like my story is average (manager at Accenture), and I’m eyeing schools where I would be competitive for scholarship.

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Hi everyone, how is OW in the middle east?

In terms of culture, career progression and projects?

Are their projects more into strategy or how exactly?

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I have 11 years of experience in Automation Development and currently in RPA development. What is an average salary for an associate with 11 years of experience

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Can I join in Nokia R&D unit for java, spring boot backend developer role considering current situation of layoffs in product based companies ?

Exp - 4 years
Tech stack - Java, Spring Boot, Microservices

EPAM Systems Cisco Nokia Dell Deloitte Deloitte USI Deloitte India Infosys Cognizant KPMG EY PwC Verizon Verizon Media Ericsson Huawei Technologies

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What’s the typical comp difference between HCOL and LCOL location offers?

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If anyone is interested in forming a case chain or is already in one for McKinsey interviews, drop a comment

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Do PE funds have in house tech DD teams? Currently on a tech dd team that’s aligned to PE transactions and trying to figure out what exit opportunities there are. Thanks for your insights!

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Hi folks ,

Can you suggest some good residential society near Gachibowli ( 2BHK or 1 BHK ) ? How much should I keep the budget for a 2BHK in that area ?

Thanks in advance.

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#Suggestions (Help) Required
I have received an Email from BCG for Analyst - Project Accounting.
Profile looks decent to me.
I am currently working with Deloitte as US Tax Consultant from 1.5 years.
What is the CTC I can expect from this position?

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I have an offer with Citi Chennai for 36 l PMO and IBM for 27 l... Which gives better work life bal?

Only a few of the engineers I've met have been antisocial, and it seems like such people are represented fairly evenly across different careers. I'm not really sure why that misconception still exists

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funny

Hi devs, Im a student,
which is good practice for .net database connectivity?
using Entity Framework
or
without EF

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Since moving back in with my parents, I’ve noticed their internet cannot handle three people working from home. Does anyone have experience relying on a mifi full time? I know the biggest downside is the data limit, but would I be able to get a plan that would suffice for my 16 hour-long busy season days? Help me, I’m a newb :)

Investor’s Business Daily: worthwhile?

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👀 Can we talk smack about auditors? Trial balances based on filed financials are still trash once it comes time to do returns, so all I’m saying is materiality can kiss my a**

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Advice for Of Counsel roles? I am of counsel at a firm where I can set my own rate and keep a percentage of collections, which varies slightly depending on whether the client is one I generated or not. I’m finding that a lot of my work is for firm clients where the lawyer negotiated a flat fee (and the hours worked are less, due to efficiency etc). What is the right way for me to be compensated in this scenario?

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Who here have abs 😬

likefunny

Hello Fishes,

Require an immediate help in deciding whether should I join KGS as I am only having 1.6 years of experience. Currently I am working in EY GDS under a tech risk team. The hike that I am getting is of 53% of current fixed Compensation.

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I recently got a job offer through a company that offered me the high end of what I was asking (75k) but since it is the high end of what I asked for, do I have room to negotiate? Do I have a leg to stand on if I even try negotiating at the point? I have til Friday to fully accept. I’ve never negotiated my salary but want to be sure I’m being paid fairly for this site merchandiser role! TIA

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Hey everyone! Could you recommend any good materials/books/courses on IT services, B2B marketing?
Thanks! 🙌

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Hi so I need help. I currently work to bring clients into the company i work at for web design, social media management, and brand strategy. I also do this as feeelance on the side, so where do I draw the line between who I refer to the company I work for or who I personally do freelance for? I don’t want to short out the company I work for but also love freelance and am more than capable of the work.

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How much have you heard of Paid Social Planners/Markets making at companies in the tech space? I'm thinking about leaving my media agency company.

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I'm a recent MBA graduate from Vancouver, Canada. I want to make career in Digital Marketing. I'm facing hard time to find a job in the same. Indeed and LinkedIn are names. The way they send the job recommendations is pure gimmick.

What are ways to land a full-time permanent job? Any referrals here

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I’m entering an in-house with a bad Glassdoor rating as my first job in a new place. Please wish me luck as I will need every ounce of it 🥺🥺🥺

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First off - thanks for any help!

After doing freelance for the last two years, I’ve decided to go back to the corporate world. I’ve been applying a ton of places but keep getting turned down immediately - not even a first interview and I can’t figure out why.

I feel like I have a lot of good accolades as far as awards, a graduate certificate program board I’m on, really good stats from my previous work, etc.

I have 7 years experience. Are people looking for someone w/ less experience/cheaper?

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Is automated bidding the only way to go about? I know manual bidding may not be efficient but is there a middle path where you can get good efficiencies but also have control over your bidding?

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Any recommendations for a strong performance media agency?

I’m planning to spend about $300-400K / month.

I’ve engaged a couple independent agencies already but got turned down because we’re “too small”

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Hi all, looking for a referral for product marketing or social media at Microsoft, can anyone help me out?

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I’m still in the entry levels of digital marketing and I’m looking to expand my skills. What would you suggest to get certified in or skills / programs to learn.

What makes a great agency environment (aka, culture)? Having worked in several, it almost sounds like an oxymoron. But if YOU were in charge, what would you do to provide a great employee environment?

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Hello! How can I break into the creative branding industry with 3 years of basic marketing knowledge, a self made website, and an extensive sales background in the CPG industry

Is my manager forcing me out?

In our 121 last we had a good discussion on creating a personal development plan, with the idea being I’d write down clear goals & action points to get from my current level to the next, and I’d provide weekly evidence of it. I prepped the doc accordingly, but instead of wanting to discuss it, he said I have 4 weeks to “turn things around” - without giving any new info on what I’ve done wrong - esp given I wrote my goals based on this same feedback from last week??

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Best questions to ask your future boss in a job interview? In general and specifically for someone leaving agency life to go in-house.

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You know what, I’ve had no luck so far so I’ll go ahead and try this.

My name is Michael Smith, but I go by Mikey J. I’ve been looking for work in the digital marketing and media field for a couple of months now to no avail.

Here is my resume. Take a look. Maybe someone knows of someone who is looking for my experience and can connect us. Maybe you’re the one looking. Either way, thanks in advance!

Post Photo
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I’m looking for a marketing specialist with campaign experience and writing chops to join my team. Salary range is $65-70k. Remote is option. Company is a Fortune 500, best place to work in the technology space. Please DM if interested!

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So, recently got put on a PIP after six months at my new job., two days after I told my boss and HR I recently learned I have a cognitive disability caused by an illness. The PIP was mostly because I forgot some deadlines, but also they said I need to be more professional in emails (even though others use zero punctuation and a lot of emojis. To clients.) and simultaneously ask more questions and ask fewer questions. Should I just assume this is unattainable and look for a new job again?

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