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Consulting be like
Ok be honest, candidates. I really love this set of questions, I’ve been considering shifting my current interview style to these questions - I think they really give you an idea of who this person would be within the work setting. But the questions almost feel too deep for a recruiter to ask. What would you think if a recruiter took a different path and asked these questions instead of the usual ones?
https://blog.shrm.org/blog/9-interesting-interview-questions-that-actually-reveal-a-lot-about-candidat
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Retail, Social, Pharma. Fuck, Marry, Kill....
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Yes. And no you shouldn’t do it. There are exceptions if you think the business is going to be lost or your agency has an agenda. But it’s a very bad look to give extra stuff not asked for for a multitude of reasons; 1- client will be frustrated, especially if you didn’t nail what was asked for. 2- you just told the client that you have time to work on more so why would they ever pay for additional hours or team members. 3- in a world of IAT they are probably already paying someone else to do the work you are doing for free. Even if the client humors you and looks at it, the other agency will take it and run with with some version of it. See #1. 4- you’ll probably at some point complain you’re overworked or miss a deadline and when account folks or pm tell you that’s on you for doing extra work, you won’t like and go complain to your CD. 5- you work for a company. Said company has to make money (how they decide) for you to stay employed.
No one will say don’t do some extra thinking or if you have new idea, but don’t stray too far from the ask. And you better not ever complain you don’t have time to do the things asked of you.
CDs and agency leadership love proactive thinking, yet hate paying us fairly for it.
Sorry, what's the question? Does this have to do with how much time is being billed?
And in the example you gave. @Sad - will piss off the clients.
Rising Star
Quantity is not quality. Only show the best stuff. If you think it’s all great, you need to learn to analyze and edit.
Proactive work can be great but it’s very hard to sell. Plus as others mentioned, if the client keeps trying to squeeze the agency for free or out of scope work, or if they’re prickly about hours billed, those are legit reasons not to overdeliver. I’ve had ok luck with proactive when the client’s on a retainer or when the agency decides to invest (aka lose money) for the sake of awards or trying to win more biz from the client.
No you shouldn’t do it. Or at least shouldn’t make the decision to do it ( ie: invest in free work) - that’s for the company to decide.
It devalues your and others work ultimately. Eg:
If they paid for off-the-rack and you gave them couture for that price, you’ve set a precedent that you or others will have a hard time clawing back from.
“Give them what they want (and paid for). Not what you want them to want.”
It sounds like what you’re taking umbrage with is your ideas being stifled but from an operations standpoint, it sounds like there are not the out-of-pocket costs and the client fees to cover what you are proposing. There need to be hours from the PM in the budget, a media plan for the work, and an allocated OOP budget to cover it all.