How do you product managers collaborate with other teams, such as engineering and marketing?

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Additional Posts in Product Marketing

Looking for an entry level product analyst/marketing role in ny. I’m doing marketing right now but barely getting any strategizing work.

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Hi everyone! In your experience, what is the one tool / must-have / methodology any of your companies use to bring about a cohesive and comprehensive go-to-market strategy in the launch of new products and services? As a company scales, coordinating cross-functionally and across time zones is becoming increasingly challenging so we have identified that we need frameworks or tools to help us go-to-market in a less clumsy, more coordinated fashion. Would love to get your ideas on this.

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Planned a really exciting marketing campaign and got leadership on board. Then the product lead killed it, said it didn't fit with the product vision. Need negotiation advice to convince her- thanks!

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Any good books or articles worth reading on product marketing and analytics? I come from more of a technical and general product management background, so I personally feel like I lack on the marketing side. Like Search engine optimization, etc. Thank you.

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How do you get ahead on work during the weekends? Do you have a no work on the weekends policy?

Looking for product marketing roles in tech atm and having trouble finding them any recommendations for recruiters / websites?

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any insight into how a pmm skillset is different from a brand strategist one? of course the pmm applies insights to and influences the product, but it seems like a lot of the core elements - research, understanding the user, generating insights, developing messaging and angles to speak to them, etc are super similar. interested in transitioning and I want to understand where my gaps are!

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What does it mean when a company is hiring lots of marketers?

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We are thinking about getting Marketing Salesforce Cloud. I’m struggling to put a plan together that shows some thought leadership. I keep getting wrapped up in the tactics. Help!

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On Amazon, a role’s title is Sr. Manager but when reading the job description it says Senior Program Manager. Does that mean the salary will be that of a Senior Program Manager (L6)?
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Have you been party to a great training sessions on PLG - product led growth? If so what made it great for you, your team, your leaders etc.

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Is anyone a member of the Product Marketing Alliance? I want to join in hopes of being able to make a transition into the career.

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Best moves after becoming PMM? I've been in the role for 4-5 years now but looking to really challenge myself - I am not sure what the next leap would be other than moving into leadership or starting my own company. Thoughts?

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I’m interviewing for a Manager role at PayPal in the product management department and wondering how much of a salary I should ask. I am a woman and POC so I don’t want to fall into the trap of asking for/getting paid less than I’m worth. All insights welcome!!

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TVC Googler here looking to switch teams into a PMM role. Anyone looking for marketing management talent, please let me know.

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Has anyone here transitioned into product marketing from a PR role or some similar area like content marketing, brand, or creative? How did you make it happen?

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I’m so new to product marketing- was hired as a subject matter expert. I feel like I’m winging it like 85% of the time. Can anyone recommend resources or somewhere I can look to learn more and get up to speed?

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I’m brand spanking new to the “official” business analyst role and have my first functional requirements workshop any tips on how to make this a success?

Super anxious, nervous and everything else that’s involved.

What’s your work-life balance like? I feel like I’m constantly working after hours, always balancing multiple projects, hardly ever going through a phase where there isn’t a ton of critical initiatives going on. It definitely wasn’t like this when I was a more junior PMM, but as a Senior PMM, my work-life balance has severely decreased. Is this just the nature of Product Marketing? Or can I actually find a senior PMM role that allows a bit more room to breathe?

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At Amazon, what is the difference between a Program Manager and Technical Program Manager? It looks like the Technical one gets paid about 25% more but not sure what roles/responsibilities they do differently. Amazon
Also how technical a background does someone need for a Technical Program Manager role?

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