I just won my first 🥫 lion, should I up my freelance rates?

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lol do you have a Time Machine? It reminds me of a Leo burnett Chicago team this year who announced all the one show pencils they’d won, even before the shortlists came out… it translated to mean, look at what we had that was ‘entered’ into One Show.

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Yes we all posted before the clarification.

On topic: a Clio doesn’t really push your day rate up.

likehelpful

To answer your point, US agencies don’t care that much about metal. If you have something iconic everyone knows that wins, then sure, charge $300 a day more… $500 more for a titanium etc… but if you have one lion in a random category, ok cool, back to work as usual

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Ok 😞 , I’ll follow up next month

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Yes

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likefunny

No lions have been announced

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Sorry, I meant clio

likefunny

Why are you lion?

likehelpful

Rawr

Idk if a clio would automatically translate to earnings, but use the win as an excuse to reach out to recruiters/cd’s. Hopefully that lands you more interest and bookings. And with you now more in demand, that increases your chances of getting paid more.

Overall there isn’t a hard and fast rule, your rate is “worth” whatever someone is willing to pay. Only way to find out is by throwing out a bigger number and see what they say.

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Meant a Clio, can’t edit post. Sorryz

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You put a Can emoji next to the word lion. That doesn’t seem to be a typo?

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Depends on your rate now.

And depends on the Clio (Grand/Gold/Silver/Bronze).

And depends on how famous the work is.

You can try to dial-up your “international award-winning creative” profile and see if you can demand more.

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they announced lions? or shortlists?

Sorry I meant clio

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They don’t announce lions until end of june. You won one last year?

Sorry, I meant clio

What Clio(s) did you win?
Categories & colour

Thank you😊

Your work reflects your rate, awards open doors to more opportunities. Getting an award doesn’t mean you should make more just like having a masters doesn’t automatically mean you should make more.

Unfortunately, that’s not true.

Ended up winning 4 lions, none better than silver though 😞

Silver is not great. Might want to lower rate by $100.

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