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How do you educate people who have these views?
Another gray Monday morning.
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Saturday night live is getting good again.
Who's got the most fishbowl points?
Chief
Will it ever not be a boy's club?
Chat Bots and Artificial Intelligence. Ok, go!
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Not watching that one hour video bro. But thanks for posting!
Not watching the last 31 minutes either - could you summarize?
Let’s see. Is this going to be a high-production YouTuber fear-maxxing views (his primary revenue-related metric)?
Yes, yes it is. Ignore
Seriously, it's embarrassing to even share this
Rising Star
The kid is 24 years old. Doesn’t know a thing.
Only AI grifters and those piggybacking on their grift think this will happen.
I actually skipped to the visual explainer at 29mins— This is AI image/video right? Looks great.
Also nothing in that story is far from reality.
Almost all the processes and interactions described are already in their primitive stages within agencies.
AI-tools are literally reducing our salaries and number of ppl needed on teams.
You’ll soon realize that older Creatives aren’t honest, because their only reaction is that EVERY AI-visual is junk! and AI-employees are something a “know nothing 24yr old” yaps about.
You mean the guy who said "nobody will ever need more than 640kb of memory?" Best stick to things you know about instead of trying to gotcha people with bad examples you mistakenly believe support you.
Chief
This is the same shit as Musk saying we would be colonizing mars by 2024 or in the 80’s believing we’d have flying cars by 2020 or at least hover boards.
What happens when 5 competing companies after the same target use this? They’re gonna get the same campaigns 🤣. So then someone will ask… how the fuck are we going to stand out from our competition? And it all starts again. The hilarious thing about this model, is that it is the LEAST innovative way of doing things. It’s a way to uniformly have every business regurgitating the same garbage at the same time. The disruptor, will be the one who DOESN’T do this.
Sure, the holding companies are betting the farm on this shit. They’re in for a rude awakening.
You don’t think the biz Strat folks come to your same initial conclusion, so What happens?
They layoff a number of peers in your dept, because with AI, all they need is the unique anti-taste of a few ACDs like you to guide the ai-employees.
I think Creatives with your attitude today are the ones who will eventually be the best at using AI for standing apart and delivering non-slop.
Chief
@CS Honestly I’m not very afraid for my job in general. I mean, surely less of us may be necessary, but we are always going to be needed in some measure. However, how will future CDs learn and be trained? Most creatives cut their teeth in many of these smaller projects to learn the ropes and develop their taste and their conceptual and strategic abilities. How are there going to be people who can do that in the future? This is going to be a problem like trying to find one of those people who know how to code in COBOL (because it’s a computer language that hasn’t been taught in decades but that is still widely used in some things, especially government).
“We used to say there’s an app for that. Now we’ll say there’s an Agent for that” - says it all really.
1 - no one says that lolll
2 - incredibly cringey to be tooting your own horn on your post